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ID Graph

1 results for tag: ID Graph

ID Graph: What Is It and How Can It Benefit Cross-Device Tracking?

Published: June 26, 2018 Updated: November 14, 2018 Author Category Analytics, Data Management

Modern marketing is a complex multichannel and multi-device world. On average, 40% of adult users use more than one device to connect to the Internet. This offers more paths for customer engagement, more ways of making purchases, and more chances to gather data – a myriad of possibilities for both advertisers and customers. At the […]

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