The newest addition to the Piwik PRO Marketing Suite family was designed to make it easier to respect GDPR rights by allowing you to collect visitor consents for specific data processing purposes, and to handle consent changes and other requests all in one place.
Consent Manager has features covering the entire visitor life cycle: from obtaining the consent of a new visitor to addressing data subject rights requests.
To read more, check out our official release announcement here.
Product bar redesigned.
GDPR compliance settings at website/app level introduced. The user is now able to choose if a website should be GDPR compliant or not. If not, then Tag Manager and Personalization will continue to work as before. If the user enables GDPR compliance, all tracking tags will require visitors’ consent to be fired.
Custom dimensions available from the visitor log, visitor profile, and respective APIs
App store analytics (for both iPhone and Google Play) feature now compatible with Piwik PRO Marketing Suite
AdWords external integration is now compatible with full Piwik PRO Marketing Suite
Added the ability to reset Piwik PRO API token.
Added the ability to enable ClickPaths segmentation.
Number of bugs fixed:
- Renaming the variable causes problems on the dataLayer.
- Remove helper from custom JS variable.
- Piwik PRO Custom dimensions / can’t use “variables” dropdown menu.
- Piwik PRO Custom Event template – add validation to value field (use only int value).
- Display long names in variables dropdown in trigger edition.
New tag types. Each tag, content, and popup now have a predefined type. Bases on the time, the visitor will give consents. For example, a visitor can give consent for Analytics only (then all the “analytics” type tags will be fired).
Serving consent form popup. Each visitor will receive a consent form popup. Visitors can choose what they agree to, for example, consent for analytics but not for remarketing.
Each visitor will be able to send a request (via data subject rights widget) for:
Access to data
PPMS user is able to manage a visitor’s requests (data erasure, rectification, or access to data) from the Consent Manager admin panel.
Customize consents and widgets (copy + look and feel) – visual editors can let our users customize consent forms and all widgets.
Basic (predefined) audiences available in the initial setup
Filter attributes by enabled/disabled custom events mapping
New profile attribute: browser language
Information about last update displayed in the profile.
“Is not empty” and “Is empty” operators in audience builder
Immediate update of attributes data after CSV import
Fix for “is_not” operator