Webinars

Join us for live webinars or browse through our library to learn more about Piwik PRO, web analytics, digital privacy and more.

GENERAL

Thursday, June 26, 2025 11:00 AM – 12:00 PM CEST

Afin de maximiser l’impact de vos campagnes publicitaires, il devient essentiel de disposer de données fiables pour piloter ses investissements. Ce webinaire vous montrera comment mettre en place un suivi efficace et conforme des performances de vos campagnes, en combinant données publicitaires et comportements utilisateurs.

Speakers

Thomas Rondard, Élie Makany

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On-demand library

GENERAL

Watch webinar to explore the growing legal and ethical responsibilities around Personal Health Data. Understand your organization’s compliance obligations and learn practical strategies for implementing privacy-first analytics solutions that minimize legal risk while maintaining effective data collection and user engagement.

Speakers

Debbie Reynolds, Mateusz Krempa

PRoduct

Paid advertising can play a vital part in your business’s growth, but improving results while maintaining a healthy ROI might be a real challenge. Watch our webinar with experts who will present practical strategies for optimizing the performance of paid campaigns using data from Piwik PRO Analytics and Customer Data Platform (CDP).

Speakers

Lars Krarup Olesen, Michał Idziak

General

Struggling to get reliable data as cookie consent rates drop? You’re not alone. European businesses are facing a real challenge: how do you know what’s working when traditional analytics keeps missing data? Watch the webinar to discover how anonymous tracking reveals what’s really happening on your website – and see the true impact of your marketing efforts while remaining compliant with strict privacy laws.

Speakers

Mikko Piippo, Antoni Bartczak

General

With EU–US data transfers facing increasing legal and political scrutiny, essential analytics tools European businesses use are under threat. This live session unpacks the latest developments, including Schrems II, the Data Privacy Framework, and what might follow, and shows you how to protect your analytics stack with resilient, privacy-conscious alternatives.

Speakers

Brian Clifton, Marcin Pluskota

General

Unlock the full potential of personalization with a Customer Data Platform (CDP) to recover lost revenue, prevent churn, and re-engage inactive users. In this webinar, you’ll explore real-world use cases and gain actionable strategies to enhance customer engagement.

Speakers

Michał Idziak, Lars Krarup Olesen

General

Learn how to make your marketing and analytics practices HIPAA-compliant while remaining effective. Discover the latest legal developments in healthcare regulations, explore the pros and cons of different analytics options, and get practical advice for transitioning to a compliant platform. Also, find out how to effectively integrate marketing tools into your setup while following HIPAA requirements. 

Speakers

Jessica Propst, Mateusz Krempa

PRODUCT

Explore the benefits of activating your data with the Piwik PRO Customer Data Platform (CDP) – now available as part of our free Core plan. Learn how this powerful tool helps you apply customer data to drive personalized experiences and effective marketing campaigns. You will also discover hands-on use cases for improving your marketing results presented by industry experts.

Speakers

Susanne Dreier-Phan Quoc, Anil Batra, Bartek Nowak

GENERAL

Are you worried that fraudsters and invalid traffic are draining your advertising budget and skewing your campaign reports? Watch our upcoming webinar for practical tips and strategies to tackle these issues head-on. Learn about the latest trends in ad fraud, how to spot fraudulent activity using web analytics and tools like fraud0, and get practical advice that will help you improve your campaign performance.

Speakers

Dr. Augustine Fou, Dominik Johnson, Mateusz Krempa

PRODUCT

Are you looking to enhance your server-side tagging setup? Watch our webinar to hear from industry experts who will share valuable insights for a smooth and effective implementation. Discover how TAGGRS simplifies this analytics method with pre-set GTM templates and step-by-step guides. You’ll also see a demonstration of how to integrate TAGGRS with Piwik PRO effectively.

Speakers

Ate Keurentjes, Lowie Verschelden, Michał Idziak

GENERAL

Watch the recordings from the first-ever free digital event for the global Piwik PRO community

Speakers

Simo Ahava, Lisette Meij, Brian Clifton, Susanne Dreier-Phan Quoc, Teresa Baumgartner, Josh Silverbauer, Juliana Jackson, Elena Nesi, Mehdi Oudjida, Lotta Holm, Mikko Piippo, Markus Baersch, Doug Hall, Dan Truman, Martin Frotzler, Marc Southwell, Piotr Korzeniowski, Kuba Bomba, Bartek Nowak, Jarek Miazga, Marcin Pluskota

GENERAL

Thinking about implementing server-side tag management but not sure if it’s the right choice for you? Watch our webinar, during which experts Simo Ahava and Antoni Bartczak have an open discussion about the key concepts and practical uses of server-side tagging. They also dive into how to integrate Piwik PRO with server-side Google Tag Manager (sGTM) and explore how combining these tools can enhance the accuracy and reliability of your data.

Speakers

Simo Ahava, Antoni Bartczak

Product

This summer, we’re introducing new real-time dashboards in Piwik PRO Analytics Suite, empowering our clients to make informed decisions in time-sensitive projects. Would you like to learn how to use them in your daily work? Watch our webinar to see how our partner agency, Netlife, used real-time insights to streamline the registration process for a major national event, ensuring a smooth user experience and preventing system breakdowns.

Speakers

Kevin Bodi, Tor-Anders Hansen, Jarek Miazga

General

If you work in a digital marketing or analytics agency, your job is to empower your clients with reliable insights that support their business growth. But, especially in Europe, you can’t do it without considering privacy regulations and their impact on your clients’ analytics capabilities. You need an analytics partner who can adapt to frequent changes in data protection laws while providing meaningful data. Join our webinar to hear from experts who conducted a year-long research project on best-of-breed analytics for agencies. Discover why Piwik PRO might be the powerful and worry-free product you’ve been looking for.

Speakers

Marc Southwell, Simon Westphall Pansch

Product

Paid advertising can play a vital part in your business’s growth, but improving results while maintaining a healthy ROI might be a real challenge. Join our webinar with experts who will present practical strategies for optimizing the performance of paid campaigns using data from Piwik PRO Analytics and Customer Data Platform (CDP).

Speakers

Michał Sosiński, Michał Idziak

Product

Ecommerce businesses need to get through huge volumes of data to uncover valuable insights about their audiences and put them to work. Piwik PRO makes all of this easy with its integrated analytics platform. During this webinar, you’ll learn how to use Piwik PRO Analytics Suite to improve user experience, optimize product pages, and drive more sales.

Speakers

Jarek Miazga, Michał Idziak

General

Getting your analytics right is crucial, but it’s not enough to just collect data. You also need to activate it. Learn how to put your web and app data into action with Piwik PRO Customer Data Platform (CDP). Get to know the practical and privacy-compliant use cases for reducing cart abandonment, improving customer experience through personalization, recognizing the most profitable clients and more. Find answers to your questions during a dedicated Q&A session at the end of the webinar.

Speakers

Anil Batra, Bartosz Nowak

Product

As we’re approaching the release of our revamped Customer Data Platform, we want to show you why a customer data platform is the missing piece of the analytics process. We will explain what a CDP means for us and what features we are planning to release in the CDP’s beta version. You will learn how a CDP can help you activate data in ways that speak to your audience. At the end of the webinar, we will host a Q&A session where you can ask any remaining questions about the CDP.

Speakers

Bartosz Nowak, Michał Idziak

Product

Piwik PRO Analytics Suite offers numerous advanced features to analyze visitors’ behavior across channels. But you can gain access to even more insights by adding data from additional sources and integrating it with other products. In this webinar, we guide you through the integrations available in Piwik PRO and show how they can help you analyze more data in different contexts.

Speakers

Piotr Harmasz, Michał Idziak

Product

Moving away from Google Analytics doesn’t mean you have to abandon other Google’s products. Join the webinar to learn how to integrate Piwik PRO with the Google ecosystem and stay compliant with your local privacy laws. Our experts will show you how to track YouTube videos, read Google Search Console reports and use the new integration with Google Sheets.

Speakers

Piotr Harmasz, Michał Idziak

Product

The road to a conversion can be long and wandering – especially if there are multiple touchpoints along the way. Social media, paid ads, referrals – how do you know which channel contributed the most to a conversion? Our expert will try to answer this and any other questions you might have in this webinar. Learn how to identify the best performing marketing channels, dive deeper into attribution models.

Speakers

Michał Idziak

Product

Optimize marketing content with proven analytics strategies that also respect visitor privacy

Content marketing is easy to start, but hard to get just right. Join the webinar to discover how analytics helps you set better goals for your marketing content and optimize your strategy. Learn how to move past obstacles to collecting data while respecting privacy laws.

Speakers

Mateusz Krempa, Michał Idziak

Product

Whether your role is product-related or marketing, this webinar has you covered. We’ll go from analyzing acquisition channels to optimizing the product user’s journey. Our expert will show you how to get the most out of your analytics reporting, so you can grow your business with more informed decisions. We’ll answer your questions during the Q&A session at the end of the webinar.

Speakers

Mateusz Krempa

Product

Understanding the user journey can help you optimize your website. However, because of tracking obstacles or different visitor paths, mapping all the touchpoints could be challenging. If you want to move past these obstacles without sacrificing privacy compliance, sign up for the webinar. You’ll learn how to use Piwik PRO Analytics Suite to map the full user journey.

Speakers

Mateusz Krempa, Michał Idziak

Product

To properly identify the most relevant touchpoints in the customer journey is every marketer’s and data analyst’s dream. If you’d like to learn how to do it, this webinar is for you. Our pair of experts will guide you through multi-channel conversion attribution in Piwik PRO. Discover how to use it to optimize your marketing spending and increase your sales.

Speakers

Jarek Miazga, Natalia Boniecka

Product

In this live webinar, we’ll use examples from marketing and user interface optimization to show you how to bring data to life with sharp visualizations.

Speakers

Rafał Lemieszewski, Natalia Boniecka