Welcome to the Piwik PRO knowledge base

Enter our extensive library full of guides, ebooks, case studies, videos and infographics. Learn everything you ever wanted to know about Piwik PRO, digital marketing, web analytics, digital privacy and more.

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Comparison

Free comparison of 7 enterprise-ready customer data platforms

E-book

Report: Five years into GDPR

E-book

How to make sure a web analytics vendor complies with key security standards – a helpful guide

Comparison

Comparison of 7 tag managers

Comparison

Piwik PRO vs. Universal Analytics & Google Analytics 4

Comparison

Free comparison of leading enterprise-ready web analytics platforms

Success Story

DKMS optimizes online campaigns and donor registration funnels with GDPR-compliant analytics

Success Story

How Sana Commerce used Piwik PRO to create a powerful ecommerce analytics that helps their customers in web store optimization

E-book

Four years into GDPR - survey report

Comparison

Piwik PRO vs. AT Internet

Success Story

DFS Deutsche Flugsicherung uses data from Piwik PRO to optimize the recruitment process

Video

How privacy laws affect your marketing strategy

Comparison

Free comparison of 6 leading product analytics platforms

Comparison

Comparison of 6 mobile app analytics platforms

E-book

MARKETING, TECHNOLOGY & PRIVACY: Forecast for 2022

moser holding

Success Story

Moser Holding increased customer loyalty through in-depth analysis and personalization

Success Story

Nettium’s client optimized the full user journey, driving conversions up by 28%

Success Story

ŠKODA AUTO uses Piwik PRO Analytics to better inform their employees and improve engagement

Comparison

Piwik PRO vs. Google Universal Analytics & Google Analytics 4

Comparison

Piwik PRO vs. Google Analytics 360

Comparison

Piwik PRO vs. Google Universal Analytics, Google Analytics 4, Google Analytics 360 & Google Analytics 4 360

Comparison

Comparison of 7 free web analytics platforms

Success Story

iGaming leader Inplay Matrix increased key button conversions with data from Piwik PRO

E-book

How web and product analytics improve the customer journey in banking (while also maintaining security and privacy)

Success Story

Helping The Anne Frank House improve visitor experience and make information more accessible

Success Story

SimpleSite uses data from Piwik PRO to improve ROI on daily ad spend by up to 20%

E-book

Check if your analytics project is HIPAA-compliant

cdp_vs_dmp

Comparison

Customer data platform vs. data management platform: a edetailed comparison

E-book

How PII differs from personal data - 3 key factors

Success Story

How the Government of the Netherlands uses Piwik PRO to better inform their citizens

Success Story

Candid partnered with Piwik PRO on their journey to full GDPR compliance

Success Story

How Acrolinx achieved 14.8% increase in product and service quality with the right data

Success Story

XS4ALL put their customers’ security and privacy first with Piwik PRO Analytics Suite

Success Story

How a marketing agency found Piwik PRO to be the perfect alternative to both Google Analytics and Matomo

Success Story

How TecAlliance optimized their product and improved user experience through analysis of behavioral data

Success Story

Online grocery prepared for the GDPR and optimized their website with Piwik PRO

E-book

7 elements every DPA should have: A handy checklist

Comparison

Piwik PRO vs. Matomo: 122 features that make all the difference

Success Story

The right investment for relevant touchpoints achieved through detailed analysis and effective audience targeting

Success Story

SVC achieved a 12.8% increase in service quality with data-based optimization of the user experience

Success Story

How a research organization used Piwik PRO to support growth and achieve GDPR compliance

E-book

How to improve the digital journey in healthcare with web analytics & personalization

Infographic

Data subject rights under GDPR

Infographic

How to collect and process data under GDPR

Infographic

Checklist: Choosing the right web analytics tool checklist

Infographic

Checklist: Data reliability and accuracy

Infographic

Checklist: Self-hosted web analytics settings for better performance

Infographic

Checklist: Web analytics security

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