Collect, analyze and activate your web & app data with ease

A flexible analytics suite for marketers and analysts that lets you respect user privacy every step of the way

Modern analytics made simple

Use a product ready to meet the needs of all your teams thanks to an intuitive interface, built-in and custom reporting, a high-performing backend and access to raw data.

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Freedom to connect and integrate your data

Break free from vendor lock-in. With Piwik PRO Analytics Suite, you truly control your analytics data and decide how to use it, where to send it and what tools to share it with.

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Privacy compliance with the tick of a box

Make your data collection compliant from the start with predefined settings for GDPR, HIPAA, TTDSG and more. Get the full customer journey thanks to our privacy features, such as data anonymization.

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We make sure our users know the platform and feel comfortable using it, with every pricing plan. See what kind of training and support you can count on with Piwik PRO Core and Enterprise.
  • Analytics for web & mobile
  • Analytics for product teams
  • Tag management
  • Data activation
  • Privacy compliance

Reliable data at scale

Get complete and accurate data thanks to: unsampled and raw data, full data control, dedicated technical support and more. Use Tag Manager for more flexibility and Consent Manager for more control over data privacy.

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Analytics for web & mobile - User flow

Complete user experience data

Track post-login areas, integrate with visualization and BI tools, create targeted ad campaigns, and more. Keep your users’ data safe with a complete set of privacy and security features.

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Analytics for product teams - Core report

More control, less effort

Quickly create, test and deploy tags from customizable templates. Coordinate tag behavior with Analytics, Customer Data Platform and Consent Manager to fit any data collection approach.

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Tag management - Tag

Boost sales, adoption, and acquisition with the right data

Understand who your customers are and how they interact with you across channels. Act on these insights to provide a personalized customer experience and optimize your campaigns. Respect user privacy every step of the way.

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Data activation

Meet your analytics & privacy needs

Get more data from more sources thanks to Piwik PRO’s flexible data privacy capabilities. Comply with regulations all over the world, such as GDPR in the EU, LGPD in Brazil and CCPA in the US.

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Privacy compliance - Conser Manager Insights

What our customers say

Piwik PRO blog

Where digital marketing professionals find advice on how to collect and analyze data in a privacy-friendly way

May 22, 2024

What is ecommerce analytics and how can you use it to grow your business

The global ecommerce market is expected to be worth $6.3 trillion in 2024 – up from $5.8 trillion in 2023. This continuous growth makes ecommerce one of the most competitive industries. The heightened competitiveness has pushed businesses to find ways to gain an edge over their competitors. The best option they have is turning to […]

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May 8, 2024

Server-side tracking and server-side tagging: The complete guide

For years, companies have been using client-side tags and pixels to track website visitors, improve the user experience, optimize conversion rates, and target ads to the right audiences.  Now, these types of trackers are slowly losing their appeal. As ad blockers become increasingly popular and browsers revoke support for third-party tracking, gathering valuable data using […]

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April 24, 2024

25 years of digital analytics with Brian Clifton: From examining log files to privacy-focused analytics

From its beginning in the mid-1990s to the present day, digital analytics has undergone significant changes, shaped by technological advancements, evolving market demands, and regulatory landscapes. Join us as we delve into the history of digital analytics, led by the renowned digital analytics and privacy expert Brian Clifton. Our video series comprehensively explores our industry's history, […]

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