Optimize the customer journey where it was previously impossible
On-premises and private cloud storage options give you full control over your data. That allows you to safely analyze the digital user experience in more places, including post-login areas, banking and healthcare platforms, or SharePoint spaces.
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Get high-touch customer care and consulting
Our experts help you map your business goals into KPIs, handle deployment, set up tailored reports and get a grip on our product. And you can count on them whenever you need extra guidance.
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Don’t sacrifice data security and user privacy
Avoid analytics platforms that reuse your data in suspicious ways. Unlike Google Analytics, we don’t sell your data to advertisers. On the contrary – we give you the instruments to further protect user privacy and security.
Learn moreWhat you can do with Piwik PRO
- Analytics for web & mobile
- Analytics for product teams
- SharePoint analytics
- Tag management
- Single customer view
- Privacy compliance
Analytics for web & mobile
Get the complete picture of the user experience and customer journey. Understand user behavior on websites and apps, from public pages to post-login areas, such as patient accounts on e-healthcare platforms.
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Analytics for product teams
Collect data about any interaction with minimal coding. Improve products and optimize the experience at every stage of the user lifecycle.
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SharePoint analytics
Collect data about how employees work together and communicate on your intranet. Optimize the content and find new ways to encourage employee engagement and knowledge sharing.
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Tag management
Use one simple panel to manage all the tools in your marketing stack. Configure new tags and test new vendors with no involvement of IT teams.
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Single customer view
Consolidate your data sources to create a 360-degree single customer view. See all the information about users in one place to understand them better and make more informed decisions.
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Privacy compliance
Ask before you collect data. Respect user privacy and regulations all over the world. Collect and manage consents and data requests in one place to simplify compliance.
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What our customers say
Industrial lines insurer HDI Global SE uses Piwik PRO to optimize their marketing spend
“It’s important for us to find out where our potential customers are looking for insurance information. With Piwik PRO, we can accurately track the source of our conversions and invest our budget in the right online channels.”
THOMAS QUAST
ONLINE STRATEGY SPECIALIST AT HDI GLOBAL SE
Greiner AG uses Piwik PRO SharePoint Analytics to see important details of how employees use the intranet, details they couldn't get with built-in SharePoint Analytics
“Thanks to Piwik PRO Intranet Analytics we can manage our internal content more effectively and find areas that need improvement. It helps us identify the most engaged employees, so we can make the most of their potential and show appropriate recognition for their actions. We’re very satisfied with the product and our cooperation with Piwik PRO.”
PHILIPP KIRCHMEIR
IT APPLICATION CONSULTANT AT GREINER AG
SVC, operator of an electronic administration platform for the Austrian social security system, achieved a 12.8% increase in service quality with data-based optimization of the user experience.
“Our core goal is to optimize and increase the user experience based on data. Piwik PRO Analytics Suite combines all the necessary features to achieve this goal. From the analysis and evaluation of channels to target group segmentation and planning of suitable content, we now have a solution with which we can implement everything.”
GEROLD BRAUCHART
ESV PROJECT MANAGEMENT AT SVC
The Austrian Social Science Data Archive (AUSSDA) uses Piwik PRO Analytics Suite on their website to support growth and achieve GDPR compliance.
“For us as a relatively new institution, it is important to increase our visibility within the community. With Piwik PRO, we monitor the effectiveness of our marketing channels, so we can optimize our communication strategy and verify that we are using our energy for the right approach.”
DR. LARS KACZMIREK
HEAD OF AUSSDA
XS4ALL, the oldest internet service providers in the Netherlands, puts their customers’ security and privacy first with Piwik PRO Analytics Suite
“We started looking for a new tool because of security and privacy reasons. Because we didn’t want to share our customer’s data with third parties, especially those not based in Europe, Google Analytics wasn’t an option. Piwik PRO was the only platform that fully met our needs (…)”
ERIK VAN DER KOOIJ
HEAD OF DIGITAL AT XS4ALL
Candid, the world’s first marcom platform organization, offering a full set of modern media, creative and data agencies, partnered with Piwik PRO on their journey to full GDPR compliance
“We teamed up with Piwik PRO over two years ago, not only for our own platform, but also for our customers. We’re working side by side with Piwik PRO to make sure that our customers’ first-party data is properly collected and used. Candid’s philosophy is to be open and curious, working with Piwik PRO enhances this.”
GÉRARD GHAZARIAN
FOUNDER & CEO AT CANDID
TecAlliance, an independent service provider for the automotive aftermarket, uses Piwik PRO to optimize their product and improve user experience through analysis of behavioral data
“We need information about the way in which customers work and interact with our product. With the data collected from Piwik PRO, we can optimize our product to meet customer requirements and effectively allocate our development resources.”
DR. BARTOSCH BELKIUS
VICE PRESIDENT ANALYTICS AT TECALLIANCE GMBH
Three Palms Media, an American marketing agency, found Piwik PRO to be the perfect alternative to both Google Analytics and Matomo
“The main reason we switched to Piwik PRO was having everything managed by someone, not having to take care of the open source thing ourselves. Previously we had a lot of issues, which was stressful because sometimes we wanted to access our data and it wasn’t working, and it took up to a week to get things back on track. We don’t have to worry about that now and it saves us a lot of time and resources.”
INGO HAUPT
CEO AT THREE PALMS MEDIA
Piwik PRO blog
Where digital marketing professionals find advice on how to collect and analyze data in a privacy-friendly way
July 9, 2020
Piwik PRO Analytics Suite 13.0 – Google Ads integration and improved user flow report
A new month, a new release of Piwik PRO Analytics Suite 13.0. We’re glad to announce that our enhanced product comes with Google Ads integration, an indispensable tool for marketers, an upgraded user flow report, and many other advancements. As of July 9th 2020, all our customers will be able to take advantage of all […]
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July 6, 2020
Web analytics for governments: The framework for setting the right KPIs
One of the main goals of the public sector institutions has always been to be transparent and give citizens consistent access to public services and information. At the same time, it's necessary to optimize costs, improve efficiency and better allocate resources.What has changed is that now institutions deal with many of these tasks through websites […]
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June 26, 2020
Google Analytics alternatives - 4 sound reasons to switch
Google Analytics is the top player when it comes to tracking website visitors, no one argues with that. The value of the platform is reflected in its popularity, which is why it’s the market leader boasting an 84.1% share. That’s a strong argument. Even though some consider Google Analytics the standard, there are reasons to […]
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