My account
Profiling is an automated method that involves creating a separate profile for each visitor. This profile contains a visitor’s interests, behaviour, and other attributes.
Profiling involves tracking and recording online user behavior for the purpose of producing targeted advertising.
More about profiling on Piwik PRO blog:
Removing names, cookies and IP addresses is no longer enough to anonymize data. Here’s what the 2026 EDPB framework actually requires for anonymous data collection, what’s still unresolved, and how to configure your analytics to stay compliant while keeping the full view of traffic marketers rely on.
Quick summary What PHI is: Any individually identifiable health information created, received, maintained, or transmitted by a covered entity or its business associates Who it applies to: Healthcare providers, health plans, healthcare clearinghouses, and their business associates Why it matters for marketing: Marketing tools that collect or transmit PHI without a BAA create HIPAA compliance…
