Privacy by Design

Privacy by design means that privacy must be the primary principle in designing and developing software, and organizations must take privacy into account at the design stage of every project and throughout its entire lifecycle.

The concept was initially developed by Ann Cavoukian for systems engineering and has since been widely adopted by various organizations, becoming an obligation under GDPR. According to the Regulation, you need to incorporate safeguards into data processing from the initial phases of design of processing operations, both at the technical and organizational levels.

More about Privacy by Design on the Piwik PRO Blog:

Privacy by Design Under the GDPR

How to Create Targeted Campaigns by Integrating Customer Data Platform with Ad Platforms

By Szymon Grzesiak, Peter Curac-Dahl in Data Management, Tag Manager

The Piwik PRO Customer Data Platform provides tremendous possibilities for marketers. You get collection and storage of data from multiple sources, such as: analytics data information collected via webformsany other data imported via CSV file, for example from transactional systems Better yet, integration with Google Ads and Facebook Ads platforms means marketers can use audiences […]

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Piwik PRO vs Matomo (Piwik): The Most Important Differences Explained [Updated]

By Karolina Lubowicka in Analytics, Comparisons

Piwik PRO and Matomo (formerly Piwik) have a shared history. Some of our employees contributed code for the open-source Piwik project. Early on Piwik PRO provided enterprise-level support and premium features on top of those open source foundations. However, in 2016 our paths diverged. We're now two separate organizations, each with its own plans and […]

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