Product analytics
Product Analytics is an approach to better understanding how people use your product. With the application of a dedicated tool you can track each action a user takes within your app. It allows you to discover users’ digital traces, analyze user flow and then identify what areas you should improve engage users and lift retention.
To get more details, check out our blog post:
Product analytics 101: A beginner’s guide
July 9, 2020
Piwik PRO Analytics Suite 13.0 – Google Ads integration and improved user flow report
A new month, a new release of Piwik PRO Analytics Suite 13.0. We’re glad to announce that our enhanced product comes with Google Ads integration, an indispensable tool for marketers, an upgraded user flow report, and many other advancements. As of July 9th 2020, all our customers will be able to take advantage of all […]
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July 6, 2020
Web analytics for governments: The framework for setting the right KPIs
One of the main goals of the public sector institutions has always been to be transparent and give citizens consistent access to public services and information. At the same time, it's necessary to optimize costs, improve efficiency and better allocate resources.What has changed is that now institutions deal with many of these tasks through websites […]
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Recent posts from Piwik PRO blog
- Piwik PRO Analytics Suite 13.0 – Google Ads integration and improved user flow report
- Web analytics for governments: The framework for setting the right KPIs
- Google Analytics alternatives – 4 sound reasons to switch
- 3 reports for optimizing user flow on your website
- Piwik PRO vs. Google Analytics 360