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Action

An action is any activity registered by the Piwik PRO analytics platform, e.g. a visit, Page view , download or event.

You can learn more about actions from the article What is a Piwik PRO Action and What Does It Mean For My Business?

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  • April 24, 2026

    Google is changing how GA4 and Google Ads share data: Here’s how it puts your compliance at risk

    Starting June 15, 2026, Google will consolidate data controls across GA4 and Google Ads. The Google Signals setting in GA4 will no longer control Google Ads cookie and ID collection. This will now be fully managed by Google Consent Mode, specifically the ad_storage parameter. The change is technical on the surface, but the compliance implications…

  • April 20, 2026

    HIPAA-compliant analytics for healthcare systems: How hospital marketing teams can measure what matters

    Patients now research symptoms, compare providers, and book appointments entirely online before ever contacting a hospital. Healthcare marketers need to adapt to digital-first patient journeys, run campaigns for numerous service lines, manage hospital marketing analytics across multiple locations, and prove ROI to administrators. For nonprofit hospitals, the picture is broader still — donation tracking is…

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Recent posts from Piwik PRO blog

  • Google is changing how GA4 and Google Ads share data: Here’s how it puts your compliance at risk
  • HIPAA-compliant analytics for healthcare systems: How hospital marketing teams can measure what matters
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  • 4 ways to make your analytics HIPAA-compliant: Implementation guide
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