Analytics Suite is a set of fully integrated applications for the collection, measurement, analysis, visualisation, and sharing of analytics data.
The Analytics Suite is designed to help users of all levels get easy access to the data they need in order to efficiently collaborate, draw immediate value from data, and make smarter business decisions.
Piwik PRO Analytics Suite consists of the following modules:
- Analytics (Web, Product, App & Intranet)
- Tag Management
- Customer Data Platform
- Consent Management
- On-site Retargeting
All the products are integrated into one stack. Examples of connections between modules:
- Tag Manager triggers the Analytics tag
- Consent Manager allows the visitor to decide which category of tags in Tag Manager will be triggered
- Analytics data goes to the user profile in Customer Data Platform along with any other data imported by CSV
and so on.