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The first page visited by the user in a particular session. The entry page is not necessarily your home page. This page is important because this is the first screen users see when entering your page, and further engagement heavily depends on it.
Entry page data can be especially helpful when analyzing and optimizing your Search engine optimization (SEO) results.
We’ve just shipped MCP support for Piwik PRO, making it possible to query your analytics data directly through AI tools like Claude. It’s available now for early adopters. Here’s what it solves, how it works, and how to get access. Getting answers from your analytics shouldn’t feel like a research project – but it often…
Starting June 15, 2026, Google will consolidate data controls across GA4 and Google Ads. The Google Signals setting in GA4 will no longer control Google Ads cookie and ID collection. This will now be fully managed by Google Consent Mode, specifically the ad_storage parameter. The change is technical on the surface, but the compliance implications…
