Dynamic content is web, or email content that changes based on the user’s preferences or behaviour. Using historical user data the most relevant content can be produced for the user- creating the best experience possible.
To read more about using dynamic content on your website, visit Piwik PRO blog:
Dynamic content
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Banking website analytics for financial services: Tracking without compromising customer trust
You don’t have to choose between insights and trust – modern banking analytics can deliver both when implemented correctly. This article explores best practices and recommended steps for banking website analytics, as well as ways to avoid common pitfalls to ensure compliance without sacrificing the quality of insights.
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Five things every marketer should know about web analytics in 2026
Web analytics is changing fast. AI is moving from buzzword to actual business impact, privacy rules keep shifting on both sides of the Atlantic, and marketing teams are rethinking their tool stacks. What does this mean for analytics strategy in 2026? We asked industry experts to share their predictions.
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