My account
Dynamic content is web, or email content that changes based on the user’s preferences or behaviour. Using historical user data the most relevant content can be produced for the user- creating the best experience possible.
To read more about using dynamic content on your website, visit Piwik PRO blog:
Our Customer Data Platform module is now called Data Activation, reflecting a fundamental shift from data collection to outcome-driven action. We’re changing more than just a name – we’re refocusing on what truly matters: turning behavioral insights into immediate business results.
When Universal Analytics was phased out in 2023, and GA4 rolled out with complexity, many European organisations were forced to rethink how they measure success. For more and more, the solution is clear: use analytics built for Europe, by Europe. Why sovereignty matters Data sovereignty isn’t just a buzzphrase. Under GDPR and the Schrems II…
