Data Processing Agreement

Data processing agreement (DPA) is a legally binding document signed between two key data processing actors under GDPR – the data controller and the data processor.

It regulates the details of data processing, such as its scope and purpose, as well as the relationship between those actors. In addition, it assigns certain obligations required by the new EU law.

More about Data Processing Agreement on Piwik PRO Blog:
Data Processing Agreement: 7 Elements Every DPA Should Have

How to Create Targeted Campaigns by Integrating Customer Data Platform with Ad Platforms

By Szymon Grzesiak, Peter Curac-Dahl in Data Management, Tag Manager

The Piwik PRO Customer Data Platform provides tremendous possibilities for marketers. You get collection and storage of data from multiple sources, such as: analytics data information collected via webformsany other data imported via CSV file, for example from transactional systems Better yet, integration with Google Ads and Facebook Ads platforms means marketers can use audiences […]

Read more

Piwik PRO vs Matomo (Piwik): The Most Important Differences Explained [Updated]

By Karolina Lubowicka in Analytics, Comparisons

Piwik PRO and Matomo (formerly Piwik) have a shared history. Some of our employees contributed code for the open-source Piwik project. Early on Piwik PRO provided enterprise-level support and premium features on top of those open source foundations. However, in 2016 our paths diverged. We're now two separate organizations, each with its own plans and […]

Read more