Collect reliable behavioral data to power your growth
See what drives your ROI and allocate marketing budget to campaigns that work. Capture and influence conversion opportunities as they happen while staying privacy-compliant.
Modules:
Analytics
Tag Manager
Consent Manager
Data Activation
Get the insights that you’ve been missing
Our platform delivers complete behavioral insights without sacrificing compliance, even in the most regulated sectors. Get the full picture you need to make confident marketing decisions.
Attribute traffic and conversions with confidence, even under strict privacy laws
See what drives your ROI and make smarter marketing decisions by connecting nearly 100% of transactions to their sources, even when privacy rules are strict.
Reach deeper insights – even when users decline consent
Capture 4x more data through anonymous tracking to understand your entire audience. Get complete user behavior insights with privacy-first session analytics – no opt-ins required.
Turn behavioral insights into conversions in real time
Spot high-value opportunities as they happen and respond instantly. Use real-time data to engage users with buying intent and bring back those at risk of leaving, without switching tools.
Get fast answers when you need them and details when it counts
Choose when to sample data for immediate results, or dig deeper with full access to raw data via APIs, BigQuery, and CSV. Power your AI models with data that’s complete, consented and always yours.
“Our goal was to provide our clients greater flexibility for different teams in exploring data – from simple insights to advanced functionalities and exports that allow you to look at data from different perspectives. Introducing features such as funnels and user flow has enabled them to gain meaningful insights into the customer journey. Additionally, filters and segments allow them to make valuable discoveries more granularly.”
Jarek Miazga
Product Manager at Piwik PRO
Stay compliant without compromising your data or marketing
Meet privacy obligations without slowing down your strategy. With analytics built for compliance and trusted by legal teams, you can collect relevant insights and move securely in regulated environments.
| Piwik PRO Business | Piwik PRO Enterprise | |
|---|---|---|
| EU-based cloud hosting |  | |
| Private cloud |  | |
| Advanced data anonymization | | |
| Built-in consent and tag management for transparent, user-friendly data collection | | |
| GDPR, CCPA/CPRA, LGPD and other regulation-ready setups tailored for strict regulatory needs | | |
| Ability to comply with HIPAA and sign a Business Associate Agreement (BAA) | | |
The comparison of 10 web and app analytics platforms
Compare the main features of Piwik PRO Enterprise, Google Analytics 4, Matomo Cloud, Adobe Analytics, AT Internet, Countly Enterprise, Mixpanel Enterprise, Amplitude Enterprise, Snowplow Enterprise, and Heap Premier.
Make data-driven improvements in regulated industries
Healthcare
HIPAA-compliant behavioral analytics helped increase referral rates through timely, personalized engagement.
Financial services
Optimized customer journeys with real-time behavioral segmentation and personalized experiences.
Public sector
Privacy-first analytics enabled public institutions to personalize citizen experiences while remaining fully compliant with regulations.
80% of EU agencies balance compliance with citizen engagement
Benefit from flexible reporting for marketers & analysts
Use an analytics product that meets the needs of teams across your organization. Make working with reliable data easier with an intuitive interface, built-in and custom reporting, a high-performing backend, server-side tracking and access to raw data.
What you’ll get with Piwik PRO
Competitive pricing plans
Choose between the Business and Enterprise plans, with the latter offering more extensive customization, high-touch customer care, hosting flexibility, an SLA, and additional opportunities to leverage your data.
Smooth learning curve
Get started quickly thanks to the platform’s intuitive interface and straightforward migration and onboarding process. Select a user-friendly platform that accommodates all team members, regardless of their analytics expertise.
Privacy-friendly analytics platform
Team up with an analytics vendor with a proven reputation for protecting personal data. Benefit from full data control, secure hosting, granular permissions, and other top-tier security features.
Effective collaboration across teams
Gain access to all the insights you need through default and custom reports. Adjust your reports and dashboards to the needs of teams, stakeholders and projects, and share them safely.
Practical data insights
Easily analyze full digital experiences across touchpoints and create personalized experiences across marketing and sales. Understand visitor behavior and campaign effectiveness, and act on them in real time.
Advanced analytics features
Take advantage of real-time reporting, server-side tracking and tagging, ecommerce features, access to event and session data, customizable dashboards, access to raw data, and more.
Integrations, data export, and APIs
Integrate analytics with multiple tools such as Google Ads, Google Search Console, data visualization and BI tools, and more. Control your data and decide how to use it, as well as which tools to share it with.
A powerful analytics stack
Benefit from an integrated analytics platform consisting of Analytics, Tag Manager, and Consent Manager. Turn visitor data into actionable marketing with Data Activation (previously known as Customer Data Platform).
Top-notch customer care
Use extensive help center resources, including video tutorials and the Community forum, or reach out to your dedicated account manager for support from our technical experts. 
“With Piwik PRO anonymous tracking, we got more traffic and more accurate data on where people are coming from. For example, before implementing anonymous tracking, Piwik PRO reported a similar number of sessions to GA4. After the change, Piwik PRO reports almost three times as many!”
Mikko Piippo
Consultant at Hopkins
Make every marketing dollar count with reliable, privacy-friendly data
Get started with the Business plan for free or request a demo of your ideal Enterprise setup.