Video
A/B testing: Set up Piwik PRO to analyze experimentation data
Premiere: 12 February
Learn best practices for A/B testing that will help you avoid common pitfalls and challenges. Discover how to design and execute these tests effectively on your websites. Also, see how to set up Piwik PRO to analyze your experimentation data.
Speakers
Tracy Laranjo
CRO Strategist for eComm
Timo Dechau
Founder, Tracking & Analytics Engineer at Deepskydata
What you will learn from this session
Designing and implementing analytical experiments
Learn the steps to create effective A/B experiments, including methodologies, technical considerations, and tips for seamless implementation that ensure reliable and actionable insights.
Best practices and challenges in A/B testing
Understand key strategies to avoid common pitfalls, including planning, monitoring, and adapting experiments to maintain validity and accuracy in results. Benefit from our experts’ tips on successful A/B testing.
Analyzing A/B testing data with Piwik PRO
Discover how to leverage Piwik PRO Analytics Suite for data collection and analysis, enabling you to interpret experiment outcomes and make data-driven decisions.
Watch the second episode of our masterclass series
We’ll use this email address to send you updates about the Masterclass for marketers video series.
Brands that trust in Piwik PRO
Public institutions, private companies and enterprises trust us and value our privacy-oriented approach.
