Analyze the customer journey across websites and apps

An analytics suite with a focus on user privacy and data security
– the perfect alternative to Google Analytics

Optimize the customer journey where it was previously impossible

On-premises and private cloud storage options give you full control over your data. That allows you to safely analyze the digital user experience in more places, including post-login areas, banking and healthcare platforms, or SharePoint spaces.

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Get high-touch customer care and consulting

Our experts help you map your business goals into KPIs, handle deployment, set up tailored reports and get a grip on our product. And you can count on them whenever you need extra guidance.

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Get more flexibility to handle data privacy

Avoid analytics platforms that reuse your data in suspicious ways. Unlike Google Analytics, we don’t sell your data to any third party. We give you the instruments to further protect user privacy and security.

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  • Analytics for web & mobile
  • Analytics for product teams
  • SharePoint analytics
  • Tag management
  • Data activation
  • Privacy compliance

Reliable data at scale

Get complete and accurate data thanks to: unsampled and raw data, full data control, dedicated technical support and more. Use Tag Manager for more flexibility and Consent Manager for more control over data privacy.

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Analytics for web & mobile - User flow

Complete user experience data

Track post-login areas, integrate with visualization and BI tools, create targeted ad campaigns, and more. Keep your users’ data safe with a complete set of privacy and security features.

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Analytics for product teams - Core report

Improve user adoption

Measure SharePoint usage to get insights that will improve productivity across locations and teams. For SharePoint 2013, 2016, 2019 and Office 365. On-prem, cloud & private cloud hosting.

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SharePoint analytics - Dashboard

More control, less effort

Quickly create, test and deploy tags from customizable templates. Coordinate tag behavior with Analytics, Customer Data Platform and Consent Manager to fit any data collection approach.

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Tag management - Tag

Boost sales, adoption, and acquisition with the right data

Understand who your customers are and how they interact with you across channels. Act on these insights to provide a personalized customer experience and optimize your campaigns. Respect user privacy every step of the way.

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Data activation

Meet your analytics & privacy needs

Get more data from more sources thanks to Piwik PRO’s flexible data privacy capabilities. Comply with regulations all over the world, such as GDPR in the EU, LGPD in Brazil and CCPA in the US.

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Privacy compliance - Conser Manager Insights

What our customers say

Piwik PRO blog

Where digital marketing professionals find advice on how to collect and analyze data in a privacy-friendly way

January 20, 2023

Valuable data collection in a privacy-first world – the experts’ take on marketing technology for 2023

As a part of Piwik PRO’s forecast discussions, we spoke with our experts about the predicted trends for marketing technology in 2023. In recent years, more and more regulatory changes have shaped how marketing works. With laws such as GDPR, HIPAA, new decisions issued by European data protection authorities (DPA) and other privacy-related institutions, marketers need […]

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January 19, 2023

Privacy compliance in 2023 – the experts’ take on marketing and data protection

As a part of Piwik PRO's forecast discussions, we asked the experts how privacy regulations affected businesses in 2022 and what we should expect this year.Collecting data while respecting users' privacy is a challenge for marketers, as there are many new regulations to follow. They are also updated and amended regularly, so keeping up with […]

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January 18, 2023

Key advice for data-driven companies – the experts’ take on marketing skills for 2023

As a part of Piwik PRO's forecast discussions, we spoke with our experts about the skills every marketer needs to have in 2023.This is a crucial moment for marketers. Technical, legal, and consumer trends continuously reshape how businesses operate. Also, Google is sunsetting its Universal Analytics in a few months.From updating their skills to switching […]

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