Our investors

Piwik PRO is a wholly owned subsidiary of the Danish Cookie Information Group. Cookie Information is a leading provider of cookie consent and data privacy solutions.

European capital

Our group is based on truly European capital.

Ultimate business owner

The ultimate business owner (UBO) is Danish entrepreneur Karsten Rendemann, who founded Cookie Information in 2011.

Kirk Kapital

Founded in 2007, Kirk Kapital is a Danish family office managing and investing the private capital of the Kirk Johansen family, the descendant of Ole Kirk Christiansen, the founder of LEGO.

Founder, management and select employees

Founder Maciej Zawadziński, the management team and select employees at Piwik PRO have all invested in the Cookie Information Group.

Export and Investment Fund of Denmark (EIFO)

EIFO is Denmark’s national promotional bank and export credit agency combined in one financial institution. It is a significant financing partner, allowing the Cookie Information Group to dare to think bigger.

Organizations that grow with Piwik PRO

From leading businesses, governments, public institutions, and private companies to enterprises, customers trust us and value our privacy-oriented approach.

Our history

Before launching Piwik PRO in September 2013, its founders and team members spent years in the AdTech and MarTech industries. The company’s story began with consulting services offered for the open-source Piwik platform.

In 2016, we officially parted ways from our open-source cousin. Since then, Piwik PRO has been developing a new proprietary platform: Piwik PRO Analytics Suite. We’ve been continually striving to make a better product and help organizations reach their goals while always putting privacy first.

In 2021, we launched our free Core plan, currently with over 12,000 active Core accounts worldwide. In October 2023, Piwik PRO merged with Cookie Information, a renowned consent management platform (CMP) vendor based in Denmark.

Over the years, Piwik PRO has matured and expanded, gaining a solid position in the analytics industry. We’ve been increasing the number of our clients and users, developing a fast-growing community, and expanding into new markets.

Our platform has become known for its focus on privacy and security and data-driven approach. As we continuously expand our product’s data integration and activation capabilities, we have a central goal in mind – to become the leading integrated analytics platform.

All of that wouldn’t be possible without experts, development, and business-savvy leaders supported by a team of nearly 200 talented and dedicated people.

“Piwik PRO has entered a new phase of maturity as an analytics platform with data integration and activation capabilities. Our platform gives users flexibility and the power to decide what data they collect and how they use it to get value for their company. We work with clients who know that investing in data protection is a must, and we help them boost their business without putting customer information at risk. That’s why, as we aim to become the number one integrated analytics platform, we continue to keep privacy and security always top of mind.”

Piotr Korzeniowski

Chief Executive Officer

Find out how the Piwik PRO Analytics Suite can help you meet your business goals