Piwik PRO Core (free) vs. Piwik PRO Enterprise
Every difference between the two available plans for Piwik PRO Analytics Suite
Piwik PRO Core is a free plan that includes many of the features of the paid Enterprise plan. It’s available for free to encourage more people to use the Piwik PRO platform. Whatever plan you choose, you keep control of the data you collect. We don’t make any money from sharing or using data collected by Core users (or Enterprise users). We make money by selling the Enterprise plan.
Piwik PRO Enterprise offers all the capabilities of the Piwik PRO platform. New features and integrations are added all the time. The Enterprise plan also offers flexibility. For example, the number of actions and the exact modules included are choices you get to make. You’ll benefit from personalized support with an option for custom add-ons and setups. You’ll get exactly the platform you need at a good value.
| Core | Enterprise |
|---|
General overview
| Privacy and security compliance |  | |
| Product capabilities |  | |
| Price | free |   |
Hosting options
| Private cloud |  |  selected data center in one of 60+ Azure regions, and Elastx servers in Sweden |
| Cloud | Germany data center | selected data center: Germany, Netherlands, Sweden, France, US or Hong Kong |
Data processing & connectivity
| Action limit | 500k | 1B+ |
| Standard JavaScript tags and mobile SDKs | | |
| Data freshness | 30 min | 30 min |
| Data retention | 14 months | 25 months or more (depending on your configuration or contract) |
| No data sampling by default | | |
| Access to raw data | API, Tableau Connector | API, BigQuery, CSV export, Tableau Connector |
| Connectors to common BI and data visualization software | | |
| Reporting API | | |
Web & mobile analytics
| Custom dimensions | | |
| Number of properties/websites | 10 | unlimited |
| Metasites | | |
| Conversion attribution | | |
| Advanced funnel reporting | | |
| User flow reporting | | |
| Site speed reports | | |
| Goal conversion reports | | |
| Custom data grouping | | |
| Technology reporting (devices, OS, browsers) | | |
| Custom reports and dashboards | | |
| Advanced segmentation & data filtering | | |
| Report alerts based on changes in metric values | | |
| Sharing reports and dashboards with your team | | |
| Google Ads integration | | |
| Google Search Console integration | | |
| Product analytics | | |
| Mobile analytics | | |
| Ecommerce tracking | | |
| Detailed real-time reporting |  | |
| Single page application (SPA) tracking | | |
| Ability to customize any default report | | |
| Drag & drop editor | | |
| Report data export as a CSV file | | |
Tag Manager
| Asynchronous tag support | | |
| Synchronous tag support | | |
| Tag templates for popular remarketing pixels | | |
| Tag templates for usability and CRO tools | | |
| Library of built-in tags, triggers and variables | | |
| Custom tags, triggers and variables | | |
| Custom JavaScript variables | | |
| Content personalization (banners, ads & HTML elements) & pop-ups | | |
| Test & debug mode | | |
| Zero cookie load | | |
| Import / export tag configurations | | |
| Import / export tag configurations between websites | | |
Consent Manager
| Customizable consent forms (modal & pop-up) | | |
| User-friendly consent form editor | | |
| Support for custom HTML consent form | | |
| Collect consents for the use of third-party tools | | |
| Display consent requests for certain regions (e.g. EEA) | | |
| Consent reminder widget | | |
| Consent change & withdrawal widget | | |
| Data subject request functionality | | |
| Consent performance statistics | | |
Customer Data Platform
| Single customer view (SCV) | | |
| Personal (& sensitive) data onboarding | | |
| Cross-channel customer journey | | |
| Custom audience builder | | |
| Audience insights | | |
| Audience export (API & CSV) | | |
| Audience activation (i.a. to Facebook Ads & Google Ads) | | |
| Webhooks | | |
| Data integration tools | | |
| Templates for custom activations | | |
Product integrations
| BigQuery | | |
| Google Search Console | | |
| Google Ads | up to 10 active accounts | up to 50 active accounts |
| Google Sheets | | |
| Data visualization tools including Looker Studio and Tableau | | |
| PowerBI | | |
| Google Tag Manager integration (client-side and server-side) | | |
Privacy & security
| Data anonymization | | |
| Zero-identity tracking (a stricter form of anonymous tracking) | | |
| Possibility to link personal & anonymous data | | |
| 100% data control | | |
| Compliance with GDPR, LGPD, CCPA, and more* | | |
| Compliance with HIPAA* | | |
| HIPAA certified | | |
| Data shared with third parties | | |
| Data backups and redundancy | | |
| Privacy features (opt-out & opt-in) | | |
| SOC 2 certified data centers | | |
| ISO 27001 certified data centers | | |
| External security audits | | |
| SSO | | |
| Two-Factor Authentication (2FA) | | |
| DPA | | |
| Password policy | | |
| User groups | | |
* For compliance, setup details can be important and requirements can vary by industry and jurisdiction.
Support & customer care
| Self-service help center | | |
| Community forum | | |
| Live chat support | | |
| Email support | | |
| Dedicated support specialist | | |
| Dedicated account manager | | |
| Personalized implementation & onboarding (on-site & remotely) | | |
| Personalized product training | | |
| Analytics consulting | | |
| 99% uptime guaranteed | | |
| Service delivery manager | | |
| Custom development & integrations | | |
| 24/7 monitoring and incident handling | | |
| Support location | N/A | Europe (GMT+1) |
FAQ
What happens if I exceed 500,000 actions on the Core plan?
If you get close to the action limit of the Core plan, you’ll be presented with two options:
- Send fewer hits to your instance (e.g. unplug some domains or track less events).
- Buy an additional 1M or 2M monthly actions.
- Upgrade to the Piwik PRO Enterprise plan.
How are actions counted in Piwik PRO Analytics Suite?
Actions in Piwik PRO Analytics Suite include visitors (or users of your product or app) doing something that is tracked as well as background tasks performed by the platform. The most common examples of actions are the following:
- Page view: a visitor visits a page
- Download: a visitor downloads a file
- Outlink: a visitor clicks the link to an external website
- Search: a visitor uses your internal search engine
- Custom event: a visitor performs a custom event
- Goal: a visitor completes a goal
- Loading a tag manager container
- Loading a consent manager window
- Uploading a line item
- Sending an API request
How do I switch from Core to Enterprise? How much time does it take?
Just let us know that you want to upgrade (however you prefer, on the Piwik PRO platform, on our website, by email…) We’ll guide you through the process. The length of the upgrade depends on several factors, most of them contractual.