Heat map
Heatmaps provide visual representation of user interactions with elements of a webpage. The color scale ranges from blue (not popular) to red (very popular).
Heatmaps allow you to quickly assess which elements website users click on, ignore, scroll thorough and more.
Here is the example of heat map based on the cursor movement:
Here is the information about heat map feature in Piwik PRO:
https://help.piwik.pro/support/integrations/smartlook-integration-session-recordings-heatmaps/
July 9, 2020
Piwik PRO Analytics Suite 13.0 – Google Ads integration and improved user flow report
A new month, a new release of Piwik PRO Analytics Suite 13.0. We’re glad to announce that our enhanced product comes with Google Ads integration, an indispensable tool for marketers, an upgraded user flow report, and many other advancements. As of July 9th 2020, all our customers will be able to take advantage of all […]
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July 6, 2020
Web analytics for governments: The framework for setting the right KPIs
One of the main goals of the public sector institutions has always been to be transparent and give citizens consistent access to public services and information. At the same time, it's necessary to optimize costs, improve efficiency and better allocate resources.What has changed is that now institutions deal with many of these tasks through websites […]
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