Heatmaps provide visual representation of user interactions with elements of a webpage. The color scale ranges from blue (not popular) to red (very popular).
Heatmaps allow you to quickly assess which elements website users click on, ignore, scroll thorough and more.
Here is the example of heat map based on the cursor movement:
Here is the information about heat map feature in Piwik PRO:
https://help.piwik.pro/support/integrations/smartlook-integration-session-recordings-heatmaps/
By Peter Curac-Dahl in Data Privacy & Security
Still feeling the effects of the European Union’s GDPR, the world waits for an answer from the United States. With federal-level solutions focusing on healthcare, many states have risen to the occasion, putting forward data privacy regulations of their own. Without a comprehensive blanket solution like GDPR, states are taking it in their hands to […]
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By Karolina Matuszewska in Analytics, Data Privacy & Security, GDPR
This year, the Court of Justice of the European Union (CJEU) has issued two crucial rulings on consent requirements regarding cookie compliance, under General Data Protection Regulation (GDPR), ePrivacy Directive 2002/58/EC (ePrivacy Directive also known as Cookie Directive) and Directive 95/46/EC (Data Protection Directive). They highlight that the use of pre-ticked boxes on websites to […]
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