Analyze the customer journey across websites and apps

An analytics suite with a focus on user privacy and data security
– the perfect alternative to Google Analytics

Optimize the customer journey where it was previously impossible

On-premises and private cloud storage options give you full control over your data. That allows you to safely analyze the digital user experience in more places, including post-login areas, banking and healthcare platforms, or SharePoint spaces.

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Get high-touch customer care and consulting

Our experts help you map your business goals into KPIs, handle deployment, set up tailored reports and get a grip on our product. And you can count on them whenever you need extra guidance.

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Get more flexibility to handle data privacy

Avoid analytics platforms that reuse your data in suspicious ways. Unlike Google Analytics, we don’t sell your data to any third party. We give you the instruments to further protect user privacy and security.

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  • Analytics for web & mobile
  • Analytics for product teams
  • SharePoint analytics
  • Tag management
  • Single customer view
  • Privacy compliance

Reliable data at scale

Get complete and accurate data thanks to: unsampled and raw data, full data control, dedicated technical support and more. Use Tag Manager for more flexibility and Consent Manager for more control over data privacy.

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Analytics for web & mobile - User flow

Complete user experience data

Track post-login areas, integrate with visualization and BI tools, create targeted ad campaigns, and more. Keep your users’ data safe with a complete set of privacy and security features.

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Analytics for product teams - Core report

Improve user adoption

Measure SharePoint usage to get insights that will improve productivity across locations and teams. For SharePoint 2013, 2016, 2019 and Office 365. On-prem, cloud & private cloud hosting.

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SharePoint analytics - Dashboard

More control, less effort

Quickly create, test and deploy tags from customizable templates. Coordinate tag behavior with Analytics, Customer Data Platform and Consent Manager to fit any data collection approach.

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Tag management - Tag

Integrate data, understand customers

Collect, import and analyze personal data with the peace of mind that it’s private and secure. Flexibly build customer profiles and segment audiences. Use your data how you want – exports, integrations, API connections, and more.

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Single customer view

Meet your analytics & privacy needs

Get more data from more sources thanks to Piwik PRO’s flexible data privacy capabilities. Comply with regulations all over the world, such as GDPR in the EU, LGPD in Brazil and CCPA in the US.

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Privacy compliance - Conser Manager Insights

What our customers say

Piwik PRO blog

Where digital marketing professionals find advice on how to collect and analyze data in a privacy-friendly way

January 13, 2022

Google Analytics alternatives - free and paid

Google Analytics’ approach to privacy, data quality, transparency in handling data make you seek alternatives. See the pluses and minuses of those platforms.

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December 8, 2021

Find a Matomo alternative – from free to enterprise-ready platforms

Companies use Matomo to collect data in a privacy-friendly way, and store data virtually anywhere. For many projects Matomo works fine. However, it employs basic analytics methods, lacks advanced features, and experiences performance issues. All that makes you look for alternatives, whether free or paid. A lot of companies choose Matomo because it has a strong […]

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December 6, 2021

5 key Google Analytics limitations

This blog post was originally published on December 10th 2019 with the title “4 Key Google Analytics drawbacks you won't realize until it’s too late"The free version of Google Analytics, also called Universal Analytics, with its 86% market share, is the most widely used web analytics solution to date. It offers a variety of features, […]

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