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Goal tracking helps you measure the effectiveness of your website’s performance. First you need to establish goals, the actions that define your “conversion”, e.g. sold item, newsletter sign-up, downloaded ebook, submitted form. Then you track whether the goal was achieved or not.
More about goal tracking in Piwik PRO help center:
More about goal tracking on Piwik PRO blog:
The Digital Omnibus is the European Commission’s simplification initiative to modernize the EU’s digital rulebook and reduce consent fatigue. The framework would enable first-party analytics without consent when specific criteria are met, ending years of uncertainty about the use of legitimate interest for web statistics.
University websites receive millions of visits annually from diverse audiences – prospective students, admitted students weighing their options, current undergraduates, graduate students, parents, alumni, and faculty. Yet most institutions serve identical content to all these visitors, missing critical opportunities to engage each audience with relevant information.
