Full data anonymization features
- Most analytics vendors claiming to be GDPR compliant offer only data pseudonymization solutions such as masking the IP addresses of users while still storing an online identifier in the cookie which is considered as personal data under GDPR.
- Piwik PRO offers full data anonymization. Collect anonymous data from users who opt out or ignore the GDPR consent banner. Take advantage of Piwik PRO’s option not to store an online identifier in the cookie and get accurate web analytics reports.