Google Looker Studio, formerly Google Data Studio, is a BI tool for creating interactive reports and dashboards. Looker Studio is one of the most commonly used marketing reporting tools. It allows marketers to use more than 600 connectors as data sources and create reports from templates.
Recently, Google has renamed Google Data Studio to Looker Studio. Google aims to unify all its business intelligence tools under the Looker brand and make Looker the face of all existing Google Cloud data analytics programs.
Looker Studio (former Data Studio)
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HIPAA-compliant analytics in 2025: Your complete vendor comparison and selection guide
Vendors have been adjusting to the shifting landscape of privacy-oriented analytics and their clients’ expectations. Many of them change their offers accordingly. At the same time, the dominant analytics vendors are not necessarily the most compliant options for healthcare providers. The stakes have never been higher, with U.S. healthcare firms paying over $100 million in…
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Introducing new pricing: More analytics value and privacy compliance as you grow
Businesses have transformed the way they collect and utilize data. Modern organizations are seeking trusted datasets, full visibility into the customer journey, and ethical data collection, all within a seamless platform that offers comprehensive analytics and data activation capabilities. To meet these evolving needs, we’re excited to share some important updates about our platform. Over…
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Recent posts from Piwik PRO blog
- HIPAA-compliant analytics in 2025: Your complete vendor comparison and selection guide
- Introducing new pricing: More analytics value and privacy compliance as you grow
- The comparison of 9 HIPAA-compliant web analytics platforms
- EU hosting vs. EU sovereignty: Why the difference matters for privacy-first analytics
- Why Shopify stores need privacy-compliant analytics
- Piwik PRO vs. Google Analytics for Shopify: A comparison
- Introducing Piwik PRO app for Shopify: Advanced analytics with built-in CDP
- PHI and PII: How they impact HIPAA compliance and your marketing strategy