Privacy Shield was a data protection agreement meant to secure the transfer of personal data from the EU and Switzerland to the US.
Privacy Shield was set to replace Safe Harbor, invalidated by the Court of Justice of the European Union (CJEU) in October 2015. The updated agreement was intended to protect European residents’ rights effectively, ensure an appropriate security level for processing personal data, and enable seamless data and market exchange between the EU and the US.
However, on July 16, 2020, the CJEU invalidated the Privacy Shield in a decision known as the Schrems II ruling. The court stated that sending personal data from the EU to the US is unlawful if companies can’t guarantee it will be kept from US intelligence. As a result, Privacy Shield is no longer a valid legal basis for EU-US data transfers.
On July 10, 2023 European Commission adopted a new adequacy decision – the EU-US Data Privacy Framework, also known as Privacy Shield 2.0.
Check out our blog posts on Privacy Shield:
Privacy Shield
-
Piwik PRO expands global hosting options with new data center in the UAE
Piwik PRO remains committed to delivering flexible, secure, and regionally focused hosting solutions for businesses around the world. We’re pleased to announce the launch of our new data center in the UAE North, hosted on Microsoft Azure. This latest addition complements our existing location in Hong Kong, expanding our global hosting footprint and offering organizations…
-
HIPAA-compliant analytics in 2025: Your complete vendor comparison and selection guide
Vendors have been adjusting to the shifting landscape of privacy-oriented analytics and their clients’ expectations. Many of them change their offers accordingly. At the same time, the dominant analytics vendors are not necessarily the most compliant options for healthcare providers. The stakes have never been higher, with U.S. healthcare firms paying over $100 million in…
Other definitions
Recent posts from Piwik PRO blog
- Piwik PRO expands global hosting options with new data center in the UAE
- HIPAA-compliant analytics in 2025: Your complete vendor comparison and selection guide
- Introducing new pricing: More analytics value and privacy compliance as you grow
- The comparison of 9 HIPAA-compliant web analytics platforms
- EU hosting vs. EU sovereignty: Why the difference matters for privacy-first analytics
- Why Shopify stores need privacy-compliant analytics
- Piwik PRO vs. Google Analytics for Shopify: A comparison
- Introducing Piwik PRO app for Shopify: Advanced analytics with built-in CDP