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Upselling

Upselling is a sales technique that involves persuading customers to buy a more expensive or premium version of the product or service they are considering.

The focus of upselling is to increase the average transaction value by convincing customers to opt for higher-priced options or additional features. For example, if a customer is interested in purchasing a basic smartphone, an upselling opportunity could involve recommending a higher-end model with better specifications or additional accessories.

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