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A popular form of marketing in ecommerce, retention marketing focuses on keeping existing customers, not only gaining new ones. By driving customer engagement existing customers are more likely to become repeat customers. To get more details on tools and tips that help you retain customers, read our posts:
A new study by Piwik PRO and Verified Data scanned 59 major US hospital and clinic websites for tracking and data compliance. The findings show just how common it is for major US healthcare websites to run marketing tools that weren’t built for a regulated environment. What we actually found Across the 59 scanned sites,…
A research-backed analysis of tracking practices across 59 US healthcare websites – and what organizations should do about it.
