My account
Return on investment it’s an important metric for your business that tells you how much you’ve gained (positive ROI) or lost (negative ROI) compared to the amount of money invested. ROI is usually displayed as a percentage or a ratio, and you calculate it by dividing the gain/net benefits earned by the cost you paid.
Check out our tools:
More on return on investment on the Piwik PRO blog:4 steps to optimize visitor engagement with your website using the content efficiency report
Banks must ensure that their digital platforms are user-friendly, offering features like easy account management, instant transactions, integrated banking services in mobile apps, responsive customer service through chatbots or other digital tools, and more. Enhancing the overall digital experience can significantly reduce the likelihood of customers switching to competitors.
Alternatives to client-side tracking, such as server-side tracking, are becoming increasingly important in online marketing, especially as third-party cookies are gradually being phased out. Although Google has recently canceled its planned deprecation of third-party cookies, many browsers like Safari have already been blocking them since 2003. As a result, businesses seeking reliable and actionable information…
