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Metrics are quantitative measurements. They are used to assess the status and efficiency of a particular process, plan or product like an advertising campaign, Landing page , etc. Metrics allow organizations to evaluate if they are meeting their goals or falling short.
Find the list of Piwik PRO metrics here. Read the article about 42 KPI ideas for your product analytics.
Alternatives to client-side tracking, such as server-side tracking, are becoming increasingly important in online marketing, especially as third-party cookies are gradually being phased out. Although Google has recently canceled its planned deprecation of third-party cookies, many browsers like Safari have already been blocking them since 2003. As a result, businesses seeking reliable and actionable information…
Raw data offers infinite potential as a resource, as it comes in diverse forms from a wide range of sources. While it is highly valuable, raw data can also be challenging to organize and understand. It takes time, resources, and technical expertise to draw actionable insights from it. Before organizations can harness the power of raw…
