Metrics are quantitative measurements. They are used to assess the status and efficiency of a particular process, plan or product like an advertising campaign, Landing page , etc. Metrics allow organizations to evaluate if they are meeting their goals or falling short.

Find the list of Piwik PRO metrics here. Read the article about 42 KPI ideas for your product analytics.


  • Navigating the Norwegian E-Com Act 2025: How it Impacts Web Analytics and What Steps You Should Take

    The Norwegian Electronic Communications Act, commonly known as the E-Com Act, is a fundamental legislation governing electronic communications targeting Norwegian audiences.  As of January 1, 2025, significant amendments have been introduced, particularly concerning cookie guidelines and user data collection.  These changes aim to enhance user privacy and align Norway’s regulations with broader European standards, such…

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  • Customer Data Platform is now available for all Piwik PRO users

    The Core plan for Piwik PRO Analytics Suite now includes a Customer Data Platform (CDP). Our CDP is designed for businesses of all sizes, offering the opportunity to explore its capabilities without any initial investment and the flexibility to grow alongside your business needs.  With Piwik PRO Core, you can use an all-in-one integrated data…

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