Mobile analytics
Mobile analytics is the process of collecting and analyzing the behavioral data of users who browse the website on their mobile devices. Through data visualization and analysis it’s possible to discover a user’s intent and track the complete clickpaths. Such insights can help to personalize content, improve user experience and measure the site’s performance.
July 9, 2020
Piwik PRO Analytics Suite 13.0 – Google Ads integration and improved user flow report
A new month, a new release of Piwik PRO Analytics Suite 13.0. We’re glad to announce that our enhanced product comes with Google Ads integration, an indispensable tool for marketers, an upgraded user flow report, and many other advancements. As of July 9th 2020, all our customers will be able to take advantage of all […]
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July 6, 2020
Web analytics for governments: The framework for setting the right KPIs
One of the main goals of the public sector institutions has always been to be transparent and give citizens consistent access to public services and information. At the same time, it's necessary to optimize costs, improve efficiency and better allocate resources.What has changed is that now institutions deal with many of these tasks through websites […]
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Recent posts from Piwik PRO blog
- Piwik PRO Analytics Suite 13.0 – Google Ads integration and improved user flow report
- Web analytics for governments: The framework for setting the right KPIs
- Google Analytics alternatives – 4 sound reasons to switch
- 3 reports for optimizing user flow on your website
- Piwik PRO vs. Google Analytics 360