ePrivacy Regulation

The ePrivacy Regulation is an upcoming EU regulation concerning data protection of electronic communications within the European Union.

Its full name is “Regulation of the European Parliament and of the Council concerning the respect for private life and the protection of personal data in electronic communications and repealing Directive 2002/58/EC (Regulation on Privacy and Electronic Communications).”

The law would invalidate the Privacy and Electronic Communications Directive 2002 (ePrivacy Directive) and would constitute complementary legislation to the General Data Protection Regulation GDPR ). The exact scope of the ePrivacy still hasn’t been agreed on.

More about ePrivacy Regulation on Piwik PRO blog:


  • Anonymous website visitor tracking: How to do useful analytics without personal data [Updated]

    Regulations worldwide, like GDPR or the ePrivacy Regulation, set a high bar for collecting user data. For one, GDPR requires consent to process the data if it’s reasonably likely that such data could be used to identify an individual. The problem is that consent opt-in rates typically vary between 30% and 70-80%. The solution? Anonymizing…

  • What is PII, non-PII, and personal data? [Updated]

    Personally identifiable information (PII) and personal data are two classifications of data that often confuse organizations that collect, store and analyze such data. Both terms cover common ground, classifying information that could reveal an individual’s identity directly or indirectly. PII is used in the US, but no specific legal document defines it. The legal system…