The first page visited by the user in a particular session. The entry page is not necessarily your home page.
This page is important because this is the first screen users see when entering your page, and further engagement heavily depends on it.
Entry page data can be especially helpful when analysing and optimising your Search Engine Optimization (SEO) and SEM results.
Entry page term is closely related to Landing page
By Karolina Matuszewska, Szymon Grzesiak in Analytics
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No matter what your industry, you know that in the modern digital landscape data is the fuel powering your organization. It’s hard to imagine running a business without it. And while it comes in different shapes and sizes, first-party data takes center stage. This comes as no surprise when considering that it’s the most accurate, […]
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