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The exit intent pop-up is a way of encouraging users not to leave a website. The pop-up may be displayed when, for example, the user moves their cursor near the exit button of the browser window.
Exit pop-ups are particularly useful when a user is about to cancel a desired Action such as completing a purchase or submitting a form.
Read more about exit intent pop-ups on Piwik PRO blog:
University websites receive millions of visits annually from diverse audiences – prospective students, admitted students weighing their options, current undergraduates, graduate students, parents, alumni, and faculty. Yet most institutions serve identical content to all these visitors, missing critical opportunities to engage each audience with relevant information.
Summary The European energy and utilities sector is changing quickly. Customers expect smooth digital experiences, personalized communication, and easy access to their data. At the same time, regulators continue to tighten privacy and security standards across the EU. For marketing teams, this creates a familiar dilemma – how to deliver relevant, data-driven experiences while staying…
