Piwik PRO Blog

Where digital marketing professionals find advice on how to collect and analyze data in a privacy-friendly way.

Author:

David Street, Content Marketer

Penning poetic posts, producing punchy pieces, postulating practical problems, proselytizing Piwik PRO.

How to Work on Analytics Platforms and Not Overwhelm the People You’re Doing It For

Published: April 25, 2019 Updated: July 4, 2019 Author Category Analytics

Whether you’re providing IT services to a client or working on an internal team, building an analytics capability requires more than just technical know-how. You can’t move faster than an organization is ready for. This calls for a gradual approach to keep clients engaged as you help them steadily increase their analytics IQ.One of our […]

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We’re Releasing “The State of GDPR Consent” Report

Published: February 11, 2019 Updated: August 7, 2019 Author , Category GDPR

GDPR has been in force since last May, but what has really changed? This report tries to answer that question by examining how organizations in the EU and North America are collecting and using data consents for EU internet users. There are many indications that tech and advertising giants have a stake in keeping the […]

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Anonymous Tracking: How to Do Useful Analytics Without Personal Data

Published: November 26, 2018 Updated: July 11, 2019 Author , Category Analytics, Data Privacy & Security

GDPR restrictions on the collection and use of personal data mean that many analytics users of are asking themselves: Can I do useful analytics without personal data? The simple answer is yes. Although you won’t be able to draw the same conclusions as with personal data, it’s not an exaggeration to say that anonymized data […]

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Free Comparison of 5 Leading Product Analytics Platforms

Published: August 21, 2018 Updated: April 15, 2019 Author , Category Analytics, Comparisons

You’re looking for a product analytics platform, so you know the situation: competition is intense – web, mobile, B2C, B2B… everywhere! It’s getting harder and harder for a product to thrive. From there, however, it’s hard to say what role data-driven product analytics should play in development. What features and data are must-have and which […]

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Fast and Powerful Custom Reporting is the Focus of our Redesigned Analytics Engine

Published: July 30, 2018 Updated: April 8, 2019 Author Category Custom Reports, News & Releases

Combine metrics, dimensions and events in flexible tabular and graphical report templates. Quickly compare results across segments and time periods. You’ll get faster loading times even with very large data sets thanks to a more efficient architecture requiring minimal pre-computing. We work with a diverse set of clients and have seen over the years how […]

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Join Us for a Live Webinar on SharePoint Analytics

Published: July 3, 2018 Updated: December 20, 2018 Author Category Intranet Analytics, News & Releases

Join our CEO Maciej Zawadziński as he lays out a data-driven approach to get more from your SharePoint investment. Learn how to foster a culture of engaged and productive employees in your company by optimizing your digital workspace. We’re happy to announce our next webinar, this time about SharePoint analytics. A Practical Guide to SharePoint […]

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Get Your Free Place For GDPR Day – Madrid 2018

Published: June 7, 2018 Updated: June 11, 2018 Author Category News & Releases

EIT Digital and Piwik PRO invite you to share your knowledge and a cup of coffee the morning of Tuesday, June 19 in Madrid. An expert panel will lead a discussion about the future of digital communication in Europe. You’ll hear about hot topics such as analytics and data security in the GDPR era. There’ll […]

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We’re Releasing Customer Data Platform and Content Personalization

Published: September 4, 2017 Updated: April 8, 2019 Author Category News & Releases

The Piwik PRO Analytics Suite is growing up so fast. We’re a bit nervous to let our precious little one out of the house to make new friends, but we think it’s time. We locked ourselves away in beta-testing for the last few weeks to get everything ready. Luckily we’re riding the momentum from our […]

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