Author
David Street
Writer, marketer and data+stats specialist with a left and a right brain | LinkedIn profile
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July 22, 2021
6 ways analytics software collects data online – plus a comparison of 5 popular platforms
Data collection and analysis are a vital part of running any organization. For online data tracking, cookies and fingerprinting are among the most popular technologies and the basis for many tracking methods. In this article, we’ll discuss those different methods and the possibilities they provide. Additionally, we’ll compare how these 5 platforms approach tracking: Piwik […]
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June 24, 2021
CNIL’s consent exemption for Piwik PRO – What it means for you and the analytics data you collect
CNIL has added Piwik PRO Analytics Suite to the list of analytics platforms that can be used to collect data without consent in France.
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June 9, 2021
New Tableau Integration released as part of Piwik PRO Analytics Suite 15.5
Piwik PRO Analytics Suite 15.5.0 is now available. It introduces many improvements and updates, but the biggest one is a new integration with Tableau, the popular business intelligence and visualization platform. Here is the full changelog for Piwik PRO Analytics Suite 15.5.0 It’s been possible for years to export data from Piwik PRO to Tableau, […]
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June 2, 2021
What is privacy-friendly analytics?
Privacy-friendly analytics is a set of methods for collecting, measuring and analyzing data in a way that respects privacy and delivers relevant insights.
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March 1, 2021
70-point comparison of 6 tag managers
JavaScript tags are a necessity to manage data flow on websites, in mobile apps and in digital products of all kinds. For over a decade, tag managers (also called tag management systems or TMS) have helped analysts create, organize and test a huge variety of tags for data collection and activation.In recent years, data governance […]
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February 22, 2021
Introducing Piwik PRO Core – a free plan for Piwik PRO Analytics Suite
We’re releasing the Piwik PRO Core plan, giving everyone the ability to create ambitious analytics projects while building trust with a privacy-friendly approach.
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February 3, 2021
How multi-channel attribution works in Piwik PRO
As someone investing in dozens of channels – social media, search advertising, email, blogging and more – you want to know which are giving the best return on investment. You want a reliable multi-channel attribution analysis that lets you: Better allocate your marketing and advertising budgetGet reliable data about the effect that marketing activities […]
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January 8, 2021
SharePoint analytics vendors comparison
Organizations that use an intranet platform such as SharePoint see the thousands of ways their employees work and interact online. Collecting and analyzing data about those actions requires more effort though. It requires a dedicated SharePoint analytics platform.If you’re still deciding whether to invest in a dedicated SharePoint analytics platform, skip to the last section […]
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October 6, 2020
The invalidation of Privacy Shield and the status of EU-US data transfers
Privacy Shield is no longer a valid legal framework for transferring data from the EU and Switzerland to the US. But large tech companies such as Google still send heaps of data about EU residents to the US. So what has changed?
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April 25, 2019
How to Work on Analytics Platforms and Not Overwhelm the People You’re Doing It For
Whether you’re providing IT services to a client or working on an internal team, building an analytics capability requires more than just technical know-how. You can’t move faster than an organization is ready for. This calls for a gradual approach to keep clients engaged as you help them steadily increase their analytics IQ.One of our […]
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Core – a new plan for Piwik PRO Analytics Suite
Privacy-compliant analytics, built-in consent management and EU hosting. For free.
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