3 results for category: Healthcare
Everything You Need to Know About Healthcare and Web Analytics
Author Karolina Lubowicka Category Healthcare, Web Analytics
In this article we aim to present all the important aspects of choosing the right web analytics solution for the healthcare industry. But before we do that, let’s take one step back and delve deeper into the reasons why the healthcare industry needs reliable marketing data in the first place. Digitization gallops along, sparing no […]
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You Don’t Have to Sign a BAA With Your Web Analytics Vendor to be HIPAA-compliant
Author Karolina Lubowicka Category Data Privacy & Security, Healthcare, Web Analytics
Are you having trouble with convincing your web analytics vendor to sign a business associate agreement (BAA)? Don’t worry. There’s a way to deploy a web analytics tool which complies with HIPAA standards without a BAA in your hand. In this blog post we’ll show you how to make it happen. Before we proceed to […]
Read moreOn-Premises Web Analytics for the Banking & Healthcare Industries
Author Michael Sweeney Category Banking & Finance, Healthcare, Use cases, Web Analytics
Traditionally, Piwik users track their website via the JavaScript tracking code that’s placed on each page in their website. This is often the easiest way to track website and user actions. However, for large companies, placing the tracking code on each page is often unachievable due to the large number of pages contained in their websites, or because of other factors such as security policies. A great alternative to the JavaScript tracking code option is Server Log Analytics. What is Server Log Analytics? Server log analytics allows you to collect and process all web server logs and then import them into Piwik for viewing, analysing, and reporting. A web server log file contains historical information about the activity performed by it (typically by a website’s visitor). The web server logs can be imported into your Piwik service and added as another website in your Piwik Dashboard. Once in Piwik, the web server logs are parsed, processed and displayed as normal reports.
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