Banking & Finance

What banks should consider if they choose web analytics software. Read about data collection within the finance sector. Stay up-to-date on the latest data privacy legislations.

9 results for category: Banking & Finance

GDPR in Banking – How to be Sure Your Web Analytics Complies With the New Law

Date November 30, 2017 Author Category Banking & Finance, Data Privacy & Security, GDPR

The new EU privacy law is just around the corner, so it’s about time banks reviewed their GDPR-compliance. One of the more important steps in this process is examining technology partners, including web analytics vendors. Read this guide to learn how to tackle this issue. 25 May 2018 – the day when the new European […]

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Optimize Your Customers’ Journey in M-Banking and E-Banking in 4 Simple Steps

Date November 10, 2017 Author Category Banking & Finance, Conversion Optimization

In the digital era, rapidly changing digital and mobile channels are generating challenges that banks must deal with. One of the biggest comes in the form of customers’ expectations, which are soaring. Opening an account, transferring money, managing finances via smartphones. And this is just the tip of the iceberg. It’s not about providing the […]

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Why Banks Need to Hone Setting KPIs for m-Banking Now More Than Ever

Date August 4, 2017 Author Category Banking & Finance, Web Analytics

The fast developing world of technology hasn’t spared anybody. Today it takes more than reliability and security for banks to succeed. With financial technology companies not only occupying more and more space on the financial arena but also joining forces to innovate it, banks are facing new, much greater challenges. It’s time they combined the […]

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The Customer Experience & Banking – How to Start Tracking Omnichannel Customer Journey of Your Clients

Date July 28, 2017 Author Category Banking & Finance, Conversion Optimization, Web Analytics

Banking customers have grown accustomed to the omnichannel convenience – the ability to start a process on a mobile app, then move to desktop, and finish the whole procedure at a local branch. Banks should then monitor the customer experience of their e-banking and m-banking services to make sure that hopping from one device to […]

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How to Handle Marketing Data the Right Way in Banking Industry?

Date June 21, 2017 Author Category Banking & Finance, Data Privacy & Security, Web Analytics

Processing marketing data in banks can be risky business. After all, financial institutions have to juggle sensitive data related to business and at the same time balance between strict sector-related restrictions like PCI DSS, GLBA, Dodd-Frank Wall Street Reform, the Consumer Protection Act, and the GLBA Safeguards Rule, just to name a few. Not to […]

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How to Leverage Content Personalization for a Better Banking Experience

Date May 11, 2017 Author Category Banking & Finance, Content Personalization

With the proliferation of banking institutions and progressing digitalization of the world, banks are becoming more and more customer-centric. Technology has changed customers’ expectations for good and banks, just like telcos and retailers, need to follow suit and adapt to the busy day-to-day lives of their customers. Hardly anyone steps inside a bank these days […]

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Will EU’s new data reg hit your bank?

Date May 9, 2017 Author Category Banking & Finance, Data Privacy & Security, GDPR

This article originally was published on Banking Exchange. Strict consumer data privacy and security regulations aren’t new to the financial services sector. However, the upcoming European Union General Data Protection Regulation (GDPR) and ePrivacy regulation add a new layer of complexity to existing practices, forcing financial service professionals to depart from business as usual when […]

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6 Problems to Solve When Choosing Web Analytics for Financial Services And Banking

Date January 20, 2017 Author Category Banking & Finance, Data Privacy & Security, Web Analytics

Have you ever tried to select web analytics for financial services and banking? If you haven’t, let us warn you: it’s not a walk in a park. It’s more like cutting your way through the jungle of data privacy rules and regulations you’ll have to adhere to. You won’t have the luxury of settling for […]

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Case study: Piwik PRO Web Analytics for Finance and Banking sector

Date September 8, 2016 Author Category Banking & Finance, Data Privacy & Security, Use cases

Piwik PRO serves a number of clients from the finance and banking sectors. Because we put data safety and user privacy first, this makes us a natural partner for data-sensitive industries. This blog post is focused on the Global Financial case study to explain how our solution benefits industries dealing with mountains of sensitive data. […]

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