Category

Data Privacy & Security

Find the most essential information on web analytics security. Follow experts’ recommendations on secure data handling and stay informed about the latest data privacy regulations.

64 results for category: Data Privacy & Security

The Most Important Benefits of Data Pseudonymization and Anonymization Under GDPR

Published: October 19, 2018 Updated: November 14, 2018 Author Category Data Management, Data Privacy & Security

Data pseudonymization, data anonymization, what’s the difference? In this article we compare the most important benefits that come from applying each data processing technique. Anonymization and pseudonymization are two terms that have been broadly discussed since the introduction of the General Data Protection Regulation. Nevertheless, the topic still gives rise to a host of doubts […]

Read more

OECD Guidelines: 8 Privacy Principles to Live By

Published: September 21, 2018 Updated: October 24, 2018 Author , , Category Data Privacy & Security, GDPR

There is no one-size-fits-all solution when it comes to reducing data-privacy risks. Protection policies may depend on numerous considerations, such as different categories of data, varying legislation, or purpose of data processing. However, there are frameworks that may be used as tools to help you structure discussions about privacy requirements in your organization. A great […]

Read more

JavaScript Malware Steals Card Details From Up To 300 New Websites

Published: September 17, 2018 Updated: October 25, 2018 Author Category Data Privacy & Security, News & Releases

After the theft of financial data of British Airways and Ticketmaster clients earlier this year, Feedify is another service to fall prey to JavaScript malware. According to security experts, one of the company’s JavaScript files was infected with malicious code stealing users’ payment card details. Who has been affected by the breach? Feedify is a […]

Read more

Data Pseudonymization in Web Analytics: The Ultimate Guide

Published: August 24, 2018 Updated: October 25, 2018 Author Category Data Management, Data Privacy & Security

One of the biggest surprises of GDPR is that it includes pseudonymous data into the scope of personal data. However, it doesn’t necessarily mean that the regulation treats this type of data exactly the same as identified pieces of information. Already feeling confused? Don’t worry, we’ve got you covered. In this blog post we want […]

Read more

California Consumer Privacy Act and Marketers: 5 Actionable Steps to Follow

Published: August 14, 2018 Updated: November 8, 2018 Author Category Data Privacy & Security

The CCPA (California Consumer Privacy Act) is a new California law aiming to regulate the flow of personal data between businesses. The act will expand the privacy rights of California consumers and require businesses to disclose the what, why, and how of the use of consumers’ personal information. It will also allow California residents to […]

Read more

Data Processing Agreement: 7 Elements Every DPA Should Have

Published: August 9, 2018 Updated: October 25, 2018 Author Category Data Privacy & Security, GDPR

If you want to know how to construct a lawful data processing agreement, you’re in the right place. In this blog post we’ll walk you through all the important elements of a DPA under GDPR. GDPR imposes many obligations on companies wanting to collect and use personal data about their clients (we have tackled them […]

Read more

Privacy by Design Under the GDPR

Published: August 2, 2018 Updated: November 16, 2018 Author Category Data Privacy & Security, GDPR

We live in an age where collecting tons of data on a daily basis is perfectly normal. It’s just ho-hum, day-to-day reality. But because it often involves processing massive amounts of personal information, the whole process calls for special measures to safeguard user privacy. Unfortunately, not every company treats this issue seriously enough to apply […]

Read more

What Is Evercookie and Why You Should Avoid It for Privacy’s Sake

Published: July 19, 2018 Updated: August 24, 2018 Author Category Data Privacy & Security

Browser cookies are nothing new in the digital world. In fact, they’re omnipresent, but nevertheless we can get more than a bit confused when discussing Evercookie, super cookies or cookie forever, persistent cookies, and so on. Are these things you really need to grasp thoroughly? Well, if customer data privacy is one of your priorities, […]

Read more

The Ultimate Guide to Data Anonymization in Analytics

Published: July 12, 2018 Updated: November 14, 2018 Author Category Data Management, Data Privacy & Security

In the face of GDPR, many companies are looking for ways to process and utilize personal data without violating the new rules. This is all quite difficult, as GDPR significantly limits the ways in which personal data can be collected and processed. One of the biggest challenges is the high bar the regulation sets for […]

Read more

How Will GDPR Affect Your Web Analytics Tracking? [UPDATE]

Published: May 25, 2018 Updated: November 13, 2018 Author Category Analytics, Data Privacy & Security, GDPR

This blog post was originally published on April 27, 2017. You’ve probably heard of GDPR, the new EU data protection regulation. Its purpose is to strengthen and unify data collection from individuals within the European Union, and replace the obsolete Data Protection Directive 95/46/EC. It’s also the strictest data privacy law that has ever been […]

Read more

New Call-to-action