Author
Lennart Ruigrok
Business Director
Responsible for the performance based strategy of accounts like Philips , JBL and Hunkemöller. LinkedIn Profile
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June 5, 2020
How to analyze multi-channel attribution in affiliate marketing using raw data
In an ideal world, a customer sees your ad then goes straight to your website to buy the product you promote. In reality, this customer may roam a comparison site, check your company’s social media profile, and read a product review on a blog. The whole journey to the moment they buy your product can […]
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