Piwik PRO Blog

Where digital marketing professionals find advice on how to collect and analyze data in a privacy-friendly way.


Leo Sarian, VP of Growth

Leo's focus is on developing and executing marketing and sales strategies, mainly for the North American market. It is the process that most fascinates Leo, not significance of the end product.

Web Analytics in China: How to Overcome Data Loss and Latency

Published: March 16, 2018 Updated: October 25, 2018 Author , Category Analytics

Chinese Internet regulations, also known as The Great Firewall, are a controversial topic. It has a major impact on the way online companies do business in China, where both local and foreign companies must cooperate with the authorities to ensure compliance. Google is one of the companies that have been most strongly impacted by The […]

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Raw Data Access – Using Piwik PRO for Advanced Attribution Modeling

Published: March 10, 2017 Updated: August 24, 2018 Author Category Analytics, Use cases

Unlike other analytics platforms, such as Google Analytics (GA) which are hosted in the service provider’s Cloud, Piwik can be hosted On-premises. Cloud-based solutions generally have API limitations around data export. And if you’re an analyst who’s using analytics as a data collection platform for modeling purposes, you may run into issues with GA’s API […]

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