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Author: Małgorzata Poddębniak

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Małgorzata Poddębniak

Senior Content Marketer

Content marketer and editor with experience in writing about various technical topics, creating research-based, comprehensive articles about the intricacies of web analytics and privacy.

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Piwik PRO meets the SOC 2 standard

September 29, 2022

Piwik PRO meets the SOC 2 standard

We are proud to announce that, after a year of hard work, Piwik PRO Analytics Suite is now SOC 2 type II-certified.External auditors have confirmed that Piwik PRO Analytics Suite services delivered from Microsoft Azure fulfill the commitments and system requirements based on the trust principle of security. Piwik PRO Analytics Suite’s framework of controls examined […]

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CCPA & CPRA: 5 actionable steps marketers should follow to comply with the Californian laws

September 21, 2022

CCPA & CPRA: 5 actionable steps marketers should follow to comply with the Californian laws

The California Consumer Privacy Act (CCPA) is the original privacy act enforced in California that revolutionized the approach to data privacy in the US. This legislation was altered and expanded with the introduction of the California Privacy Rights Act (CPRA).  Because information about clients is a marketer’s goldmine, many people in the field now fear […]

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PIPEDA & CPPA: How the Canadian privacy laws impact your analytics [Updated]

September 15, 2022

PIPEDA & CPPA: How the Canadian privacy laws impact your analytics [Updated]

The existing Personal Information Protection and Electronic Documents Act (PIPEDA) is Canada’s main federal law protecting user privacy and governing how companies handle personal information.Canada has been trying to better align its privacy and data protection laws with global trends by initiating a modernized data protection framework.Over time, the Canadian government proposed bills to deploy […]

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Why you should perform a mid-year digital marketing review

September 12, 2022

Why you should perform a mid-year digital marketing review

You’ve approached this year with a plan, made implementations, written plenty of useful content and run campaigns to make sure you reach your prospective customers. But do you know how effective everything has been and what to change in the coming months? You can do it with a well-planned, thorough audit of your marketing actions, and […]

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Marketing and advertising in a privacy-first world

September 1, 2022

Marketing and advertising in a privacy-first world

Data privacy is here to stay. Government regulations introduced worldwide and modifications to tracking and cookie technologies have been taking a toll on marketers. All these changes don’t come as a surprise.According to a 2021 survey by McKinsey, only 33% of Americans believe that companies are using their personal information responsibly. According to a survey conducted by BCG […]

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Core – a new plan for Piwik PRO Analytics Suite

Privacy-compliant analytics, built-in consent management and EU hosting. For free.

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