September 8, 2016
Case study: Piwik PRO Web Analytics for Finance and Banking sector
Piwik PRO serves a number of clients from the finance and banking sectors. Because we put data safety and user privacy first, this makes us a natural partner for data-sensitive industries. This blog post is focused on the Global Financial case study to explain how our solution benefits industries dealing with mountains of sensitive data. […]
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August 18, 2016
How Outdated Analytics Solutions Like Urchin Hurt Your Business
Four years ago your Urchin became an orphan when support was cut off by Google. Since then, the software has gone without support and without updates. Yet, as the W3Tech report confirms, a certain number of websites still use it. We all know it takes time to implement change, but it’s important to remember that […]
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August 16, 2016
New feature: Piwik PRO AdWords Analytics
We’re excited to announce that the growing collection of Piwik PRO premium features has been expanded to include integration with Google AdWords (presently in beta version)! Keep reading to learn more about how you can benefit from Piwik PRO AdWords analytics. What does AdWords integration mean to me? In a nutshell: AdWords Integration with the […]
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June 17, 2016
3 simple conversion rate optimization tips for Piwik PRO
Sleepless nights, cold sweats, increased coffee consumption – these are the most frequent symptoms displayed by marketers desperate to enhance Conversion Rate Optimization (CRO) for their companies’ websites. Fortunately for you, getting better results doesn’t always require stretching your creativity to the limit. There is low-hanging fruit to be picked, and Piwik PRO can help […]
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June 9, 2016
How to Drive Conversions with User-Centric Reporting
In a perfect world you can meet your website visitors’ desires and display each individual’s preferred content in front of their eyes before they begin searching for it on their own. The only way to do this is to collect and collate as much information as possible about individual users’ behavior, to give you a full picture of their preferences.
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May 24, 2016
Writing a Privacy Policy: Dos and Don’ts
This is a guest post by Leah Hamilton, a qualified solicitor and writer from TermsFeed. A clear and comprehensive privacy policy is extremely important for your website or e-commerce store. This is even more true when you are using an analytics service such as Piwik PRO. Online users are increasingly interested in how their private […]
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