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Author: Natalia Chronowska

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Author

Natalia Chronowska

Content Marketer

A content writer with a flair for tech-related topics. Likes to make a specialized language more understandable for the readers.

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PWA analytics: How to collect data about users' online and offline behavior

August 29, 2022

PWA analytics: How to collect data about users’ online and offline behavior

Progressive web apps (PWAs) combine the reach of a website with the functionalities of an app. They can be discovered and installed on any device with a modern web browser, on both mobile and desktop. That’s why they are becoming more and more popular.According to a few statistics gathered by Forbes: The average bounce rate […]

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Is Google Analytics illegal in the EU?

June 8, 2022

Is Google Analytics illegal in the EU?

At the beginning of 2022, the media were full of articles with really alarming headlines: “Is Google Analytics about to be banned in the EU?”, “Is Google Analytics legal?”, “GA declared illegal!”, “Google Analytics faces EU-wide ban”.What set this off?The European Center for Digital Rights (NOYB), based on the 2020 ruling called Schrems II, filed […]

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Mobile app analytics: Best practices that help you do it right

May 31, 2022

Mobile app analytics: Best practices that help you do it right

In one of our previous articles, we discussed the basics of mobile app analytics. Our guide allowed you to understand how mobile app analytics works, introduced its key metrics and goals, and presented a comparison of different mobile analytics platforms. Now, let’s move on to the next step.In this post, we present best practices that […]

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Mobile analytics: A complete guide to optimizing the user journey inside your app

March 14, 2022

Mobile analytics: A complete guide to optimizing the user journey inside your app

Many factors can determine the success of an application. Understanding users’ needs is one of the most important. This is where mobile app analytics steps in, offering a wealth of insights into users’ behavior inside your app.That said, using mobile app analytics in isolation from data from other touchpoints gives you only part of the […]

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Core – a new plan for Piwik PRO Analytics Suite

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