Data privacy & security Archives - Page 10 of 13

November 20, 2017

How ePrivacy impacts marketing automation, re-marketing, personalization and web analytics

ePrivacy, the regulation that is coming together with the GDPR, and will elaborate the issue of personal data in electronic communications, is moving forward in the European Parliament. It has just recently entered the Trilogue mode. And as it gets closer to passage, more and more questions are arising about its impact and the changes…
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November 8, 2017

Web Analytics Software for Enterprise: 6 Features Every Tool Should Have

In this article, we guide you through all the important factors you should consider before signing up with an enterprise web analytics vendor. Selecting a web analytics vendor is an important process. It’s not software you want to be changing every month, so it’s crucial to treat it as a long-term project and give yourself…
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October 31, 2017

Current state of the ePrivacy Regulation as it enters the home stretch

Chances are you’ve heard about the General Data Protection Regulation (GDPR) that comes into force in May 2018, repealing the 95/46/EC Data Protection Directive currently in force. Following in the footsteps of this legislative overhaul is the ePrivacy Regulation, which complements and elaborates the GDPR. It deals with protection of personal data in electronic communications.…
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August 23, 2017

[Infographic] GDPR Data Subject Rights – What You Need to Know

The General Data Protection Regulation (GDPR) comes into effect on May 25th 2018 and introduces a list of data subjects’ rights to protect internet users. From this blog post you’ll learn how data controllers can ensure these rights and avoid severe fines. Download our informative infographic and it will all clear. First of all it’s…
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August 21, 2017

[Infographic] How to Collect and Process Data Under GDPR?

The General Data Protection Regulation will soon be in effect and will cover all EU citizens and residents and all organizations collecting data from them. And, as well you know, the GDPR will directly affect web analytics and digital marketing—it changes the way we understand certain processes and even certain terms. That’s why we prepared…
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August 9, 2017

GDPR & Data Protection Officer: When You Need To Appoint One

An advertising agency in Europe recently published a job offer for a “Data Privacy Officer”. I imagine the idea was to find someone to tackle GDPR compliance for the agency, and take on the rising number of issues reported by clients about data use and related obligations. While this agency is the first in a…
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July 24, 2017

The Story Behind Safe Harbor and Privacy Shield

Update: As of July 16, 2020, Privacy Shield is no longer a valid legal framework for transferring data from the EU and Switzerland to the US. On July 10, 2023, the European Commission introduced a new adequacy decision known as the EU-US Data Privacy Framework. Learn more about the new deal from this post: Everything…
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July 7, 2017

3 GDPR Security Requirements You Need to Set Up

This blog series focused on the GDPR has walked you through the various obligations under the GDPR that make up these new regulations. The GDPR comes into force in May 2018 with potential fines of up to 4% of global turnover. We’ve talked about when it applies; what PII vs. personal data means; what consent…
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June 21, 2017

How to Handle Marketing Data the Right Way in Banking Industry?

Processing marketing data in banks can be risky business. After all, financial institutions have to juggle sensitive data related to business and at the same time balance between strict sector-related restrictions like PCI DSS, GLBA, Dodd-Frank Wall Street Reform, the Consumer Protection Act, and the GLBA Safeguards Rule, just to name a few. Not to…
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June 14, 2017

5 GDPR Rights With Serious Technical Consequences

To assure GDPR compliance, most data-driven companies focus on the text’s 99 articles. There are 173 recitals adding further details to this groundbreaking legislation. Recital 4 highlights the spirit of the law by stating “the processing of personal data should be designed to serve mankind”. It further emphasizes that “the right to protection of personal…
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