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How can healthcare organizations benefit from using a customer data platform (CDP)
Note: This article references our Customer Data Platform, now called Data Activation. All HIPAA compliance features remain the same. Disclaimer: This blog post is not legal advice. Piwik PRO provides privacy-friendly analytics software, but does not provide legal consultancy. If you’d like to make sure you’re in compliance with HIPAA guidelines, we encourage you to…
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Telehealth analytics: Optimizing virtual care experiences in a HIPAA-compliant way
As patients increasingly turn to digital platforms for medical care, healthcare organizations must understand user behavior and tailor their responses to meet these expectations. Patients want flexible, digital-first options, while providers seek to optimize efficiency, reduce costs, and expand care to more people.
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A review of HIPAA-compliant analytics platforms
As a healthcare organization subject to HIPAA, you’re walking a fine line when trying to improve the patient experience and ensure your activities are HIPAA-compliant. Vendors have been adjusting to the shifting privacy-oriented analytics landscape and their clients’ expectations. Many of them change their offers accordingly. At the same time, the dominant analytics vendors are…
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HIPAA-compliant analytics in 2025: Your complete vendor comparison and selection guide
Vendors have been adjusting to the shifting landscape of privacy-oriented analytics and their clients’ expectations. Many of them change their offers accordingly. At the same time, the dominant analytics vendors are not necessarily the most compliant options for healthcare providers. The stakes have never been higher, with U.S. healthcare firms paying over $100 million in…
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The comparison of 9 platforms supporting HIPAA-compliant analytics
Quick summary Nine platforms, three categories. Web and digital analytics (Piwik PRO, Matomo, Piano Analytics, Adobe CJA) report on site and app use. Product analytics (Mixpanel, Amplitude, Heap) analyze in-product behavior. Data governance and routing (Freshpaint, Tealium) control what reaches your existing tools but don’t report themselves. Most vendors restrict the BAA to paid or…
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Everything you need to know about the New York Health Information Privacy Act (NYHIPA)
The New York Health Information Privacy Act (NYHIPA), passed by the New York Assembly on January 22, 2025, awaits Governor Kathy Hochul’s signature and will take effect one year after signing, introducing stringent privacy regulations for businesses processing regulated health information (RHI).
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The AHA’s lawsuit against HHS guidance on online tracking technologies: What it means for HIPAA-covered entities and their use of analytics
On June 20, 2024, a US district court ruled in favor of the American Hospital Association’s (AHA) lawsuit against the Department of Health and Human Services (HHS) bulletin on using online tracking technologies, declaring it beyond agency authority. The 2022 bulletin sought to inform entities regulated under HIPAA of their obligations concerning the use of…
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Piwik PRO’s HIPAA safeguards verified by an independent auditor
At Piwik PRO, security and data protection have always been our top priority. Building privacy-friendly analytics is one part of that commitment, and we regularly invite independent auditors to evaluate our practices. We’re pleased to share that our latest SOC 2 Type II audit was extended to include an assessment of our controls against the…
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Is Adobe Analytics HIPAA-compliant?
The Health Insurance Portability and Accountability Act (HIPAA) is a restrictive data security law regulating US healthcare organizations’ use of protected health information (PHI). The covered entities and business associates that handle the PHI of US patients are subject to HIPAA, even if they don’t reside in the US. It affects many aspects of how…
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Product analytics & DiGA: How to optimize your health app for the German market
A DiGA is a digital health application regulated by a specific German law called the digital health applications regulation (DiGAV). The law protects personal data collected from patients using a DiGA. In return, the vendor may bill health insurances for the service. The German Federal Institute for Drugs and Medical Devices (BfArM) has created a…
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