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Category: Data privacy & security

90 results

PIPEDA & CPPA: How the Canadian privacy laws impact your analytics [Updated]

May 31, 2021

PIPEDA & CPPA: How the Canadian privacy laws impact your analytics [Updated]

In today’s post we’ll present key provisions of the Personal Information Protection and Electronic Documents Act (PIPEDA) and changes proposed in the draft of the new Consumer Privacy Protection Act (CPPA). We’ll also show you the ways the laws can impact your digital strategy, including how you collect analytics data. The present: The Personal Information […]

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Data processing agreement: 7 elements every GDPR-compliant DPA should have [Updated]

May 21, 2021

Data processing agreement: 7 elements every GDPR-compliant DPA should have [Updated]

If you want to know how to write a lawful data processing agreement (DPA), you’re in the right place. In this blog post we’ll walk you through all the important elements of a DPA under the General Data Protection Regulation (GDPR). GDPR imposes many obligations on those who want to collect and use personal data about […]

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Why first-party data is the most valuable to marketers [Updated]

May 14, 2021

Why first-party data is the most valuable to marketers [Updated]

Marketers these days have a lot of data to choose from: online, offline, customer, transactional, operational. Each kind has its uses, advantages and disadvantages, but one stands out for its value, in many ways. That is first-party data. Third-party cookies are on their way out, and third-party data in general is becoming a harder sell. […]

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Is your analytics project HIPAA-compliant? A complete checklist with 32 questions

February 25, 2021

Is your analytics project HIPAA-compliant? A complete checklist with 32 questions

Healthcare organizations want their services to be patient-centric and provide the best quality experience. To achieve this aim, they expand their marketing stacks, gather data and measure the performance of their websites and apps. Using analytics in healthcare doubtlessly brings benefits, but it also creates new challenges. Organizations must know the ins and outs of […]

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Introducing Piwik PRO Core – a free plan for Piwik PRO Analytics Suite

February 22, 2021

Introducing Piwik PRO Core – a free plan for Piwik PRO Analytics Suite

We’re releasing the Piwik PRO Core plan, giving everyone the ability to create ambitious analytics projects while building trust with a privacy-friendly approach.

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When design goes awry – How dark patterns conflict with GDPR and CCPA

December 3, 2020

When design goes awry – How dark patterns conflict with GDPR and CCPA

The designs of websites and apps often guide users and help them navigate content in a simple way. An “X” icon serves for closing documents and programs. The red color around that “X” is a warning signal that catches your attention. Cues such as this are like a secret language to make sites and software […]

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What is PII, non-PII, and personal data? [UPDATED]

October 21, 2020

What is PII, non-PII, and personal data? [UPDATED]

Personally identifiable information (PII) and personal data are two classifications of data that often cause confusion for organizations that collect, store and analyze such data. PII is used in the US but no single legal document defines it. The legal system in the United States is a blend of numerous federal and state laws and sector-specific […]

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The invalidation of Privacy Shield and the status of EU-US data transfers

October 6, 2020

The invalidation of Privacy Shield and the status of EU-US data transfers

Privacy Shield is no longer a valid legal framework for transferring data from the EU and Switzerland to the US. But large tech companies such as Google still send heaps of data about EU residents to the US. So what has changed?

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E-commerce in transition – providing a safe customer experience

July 15, 2020

E-commerce in transition – providing a safe customer experience

E-commerce is one of the most popular shopping methods worldwide. Many innovations and improvements led to its esteem, but above all to its success. GDPR on the other hand changed the landscape, increasing fear of revenue slumps – but the opposite is the truth.

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Piwik PRO vs. Google Analytics: the most comprehensive comparison

June 10, 2020

Piwik PRO vs. Google Analytics: the most comprehensive comparison

This blog post was originally published on November 23, 2018.According to the latest statistics provided by W3Techs.com, Google Analytics is used by 55.2% of all websites. Its popularity comes as no surprise – it’s developed by one of the most recognizable brands in the world, offers a vast variety of features and is free. However, […]

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Core – a new plan for Piwik PRO Analytics Suite

Privacy-compliant analytics, built-in consent management and EU hosting. For free.

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