Data privacy & security Archives - Page 7 of 13

June 22, 2021

Tim Schumacher: It’s impossible to be online and not in the orbit of Big Tech

Maciej Zawadziński: Big Tech has built their dominant position on the market with interconnected products and services. Nowadays, the quality of their offering has gotten even better. So why is Big Tech’s image worse than ever? Tim Schumacher: In some ways, it seems an unavoidable reality due to the sheer size of Big Tech and…
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June 2, 2021

What is privacy-friendly analytics?

Privacy-friendly analytics is a set of methods for collecting, measuring and analyzing data in a way that respects privacy and delivers relevant insights.
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May 21, 2021

Data processing agreement: 7 elements every GDPR-compliant DPA should have

The summary If you want to know how to write a lawful data processing agreement (DPA), you’re in the right place. In this blog post, we’ll walk you through all the important elements of a DPA under the General Data Protection Regulation (GDPR). Disclaimer: This blog post is not legal advice. Piwik PRO provides privacy-friendly…
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February 25, 2021

Is your analytics project HIPAA-compliant? A complete checklist with 32 questions

Healthcare organizations want their services to be patient-centric and provide the best quality experience. To achieve this aim, they expand their marketing stacks, gather data and measure the performance of their websites and apps. Using analytics in healthcare doubtlessly brings benefits, as it allows organizations to apply the collected insights to improve their services and…
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December 3, 2020

When design goes awry – How dark patterns conflict with GDPR and CCPA

The designs of websites and apps often guide users and help them navigate content in a simple way. An “X” icon serves for closing documents and programs. The red color around that “X” is a warning signal that catches your attention. Cues such as this are like a secret language to make sites and software…
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October 6, 2020

The invalidation of Privacy Shield and the status of EU-US data transfers

Privacy Shield is no longer a valid legal framework for transferring data from the EU and Switzerland to the US. But large tech companies such as Google still send heaps of data about EU residents to the US. So what has changed?
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July 15, 2020

Ecommerce in transition – providing a safe customer experience

Ecommerce is one of the most popular shopping methods worldwide. Many innovations and improvements led to its esteem, but above all to its success. GDPR on the other hand changed the landscape, increasing fear of revenue slumps – but the opposite is the truth.
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June 10, 2020

Google Analytics alternative: Piwik PRO

According to W3Techs.com, Google Analytics is used by 55.6% of all websites. Its popularity comes as no surprise – it’s developed by one of the most recognizable brands in the world, offers a vast variety of features and is free. Google offers two kinds of properties: Universal Analytics and brand new Google Analytics 4 (GA4).…
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April 10, 2020

Should you run a DPIA for Google Analytics?

Google Analytics (GA) is reportedly installed on more than half of all websites. Its popularity comes as no surprise – it’s developed by one of the most recognizable brands in the world, it’s easy to get started with and it’s “free”. But the tool is useful not only for business owners, it’s also a powerful…
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March 5, 2020

What Intelligent Tracking Prevention (ITP) means for web analytics & marketing [Updated]

Apple released its first version of Intelligent Tracking Prevention (ITP 1.0) in 2017. The following iterations, especially ITP 2.2 and 2.3, complicate an already challenging set of rules for how to hamper online tracking on Mac and iOS Safari browsers.
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