Category: GDPR

51

results

  • How will GDPR affect your web analytics tracking? [UPDATE]

    This blog post was originally published on April 27, 2017 You’ve probably heard of GDPR, the new EU data protection regulation. Its purpose is to strengthen and unify data collection from individuals within the European Union, and replace the obsolete Data Protection Directive 95/46/EC. It’s also the strictest data privacy law that has ever been…

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  • How consent manager can help you obtain GDPR-compliant consents from your users

    In this article we guide you through the most important characteristics of consent under GDPR. We also talk about GDPR consent manager – a useful tool that helps you collect, manage, and store all the relevant data in alignment with the new EU law. New rules around consent can lead to a lot of sleepless…

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  • How cookie consent manager and tag manager work together for your GDPR compliance

    The changes brought by GDPR directly impact your marketing tools, and particularly those used for online analytics. Virtually every company providing software that processes personal data (a.k.a. “data processors”) must adapt its technology to the requirements of the new European rules. The biggest player on the market – Google Analytics – is no exception. Unfortunately,…

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  • Your Most Burning Questions About GDPR Answered. Part 3/3

    In this series of articles we tackle issues related to GDPR and governments, charities, SMEs, and more. Read on to learn how to prepare your business for the changes the new Regulation is bringing. The rest of the series can be found here:Your Most Burning Questions About GDPR Answered. Part 1/3Your Most Burning Questions About…

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  • We’re Releasing GDPR Consent Manager!

    We’re happy to announce that we’re extending our marketing stack with a GDPR Consent Manager. Our new tool will help you automate a huge part of collecting, processing and storing GDPR consents and data subject requests. GDPR – an EU regulation that will change A LOT in the approach to data privacy – comes into…

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  • GDPR FAQ: Your Most Burning Questions About GDPR Answered. Part 2/3

    In this installment of the series we tackle issues related to GDPR and web analytics, email marketing, opt-outs & many more. Read on to learn how to prepare your business for the changes the new regulation is bringing. Here you can find the rest blog posts of the series:Your Most Burning Questions About GDPR Answered.…

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  • GDPR FAQ: Your Most Burning Questions About GDPR Answered. Part 1/3

    The rest blog posts of the series can be found here:Your Most Burning Questions About GDPR Answered. Part 2/3Your Most Burning Questions About GDPR Answered. Part 3/3 Recent studies investigating readiness for GDPR are not optimistic. A survey published in November 2017 by cloud security firm HyTrust showed that only 22% of US organisations are…

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  • How ePrivacy impacts marketing automation, re-marketing, personalization and web analytics

    ePrivacy, the regulation that is coming together with the GDPR, and will elaborate the issue of personal data in electronic communications, is moving forward in the European Parliament. It has just recently entered the Trilogue mode. And as it gets closer to passage, more and more questions are arising about its impact and the changes…

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  • Current state of the ePrivacy Regulation as it enters the home stretch

    Chances are you’ve heard about the General Data Protection Regulation (GDPR) that comes into force in May 2018, repealing the 95/46/EC Data Protection Directive currently in force. Following in the footsteps of this legislative overhaul is the ePrivacy Regulation, which complements and elaborates the GDPR. It deals with protection of personal data in electronic communications.…

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  • [Infographic] GDPR Data Subject Rights – What You Need to Know

    The General Data Protection Regulation (GDPR) comes into effect on May 25th 2018 and introduces a list of data subjects’ rights to protect internet users. From this blog post you’ll learn how data controllers can ensure these rights and avoid severe fines. Download our informative infographic and it will all clear. First of all it’s…

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