A dedicated database is a cloud-based solution that offers isolated storage for sensitive data, while sharing server resources for other types of data stored inside your analytics platform.
This setup combines the cost-efficiency of shared cloud resources with the security and performance benefits of isolated data storage. Using this deployment method helps you comply with privacy regulations, provides easy data access inside your organization, and improves scalability of your analytics infrastructure. All that makes it ideal for companies handling sensitive data, such as in healthcare or government sectors.
Read more: Dedicated database – a private cloud that perfectly combines security with cost-effectiveness
Dedicated database
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Digital marketing in the energy sector: Key challenges and fixes
Summary The European energy and utilities sector is changing quickly. Customers expect smooth digital experiences, personalized communication, and easy access to their data. At the same time, regulators continue to tighten privacy and security standards across the EU. For marketing teams, this creates a familiar dilemma – how to deliver relevant, data-driven experiences while staying…
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From Customer Data Platform to Data Activation: Why we’re evolving our approach
Our Customer Data Platform module is now called Data Activation, reflecting a fundamental shift from data collection to outcome-driven action. We’re changing more than just a name – we’re refocusing on what truly matters: turning behavioral insights into immediate business results.
Other definitions
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