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Denmark’s data protection authority says Google Analytics is illegal under GDPR
In recent months, we’ve seen a domino effect of decisions by European data protection authorities (DPA) concerning Google Analytics (GA). On January 12, 2022, the Austrian DSB released its ruling in the case of an unnamed German web publisher. The regulator stated that working with Google Analytics to collect data on EU residents is unlawful…
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Why you should perform a mid-year digital marketing review
You’ve approached this year with a plan, made implementations, written plenty of useful content and run campaigns to make sure you reach your prospective customers. But do you know how effective everything has been and what to change in the coming months? You can do it with a well-planned, thorough audit of your marketing actions,…
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Piwik PRO Core, a free plan for Piwik PRO Analytics Suite, is now publicly available
We’ve seen many positive developments in the past five years concerning privacy on the internet. GDPR came into force and regulators all over the world started taking data leaks and careless data collection seriously. That’s the good news. The bad news is that we’ve also still seen large players in AdTech, MarTech and analytics routinely…
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New Tableau Integration released as part of Piwik PRO Analytics Suite 15.5
Piwik PRO Analytics Suite 15.5.0 is now available. It introduces many improvements and updates, but the biggest one is a new integration with Tableau, the popular business intelligence and visualization platform. Here is the full changelog for Piwik PRO Analytics Suite 15.5.0 It’s been possible for years to export data from Piwik PRO to Tableau,…
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Piwik PRO Analytics Suite 15.2: Improved user experience in Analytics and Consent Manager
We’re happy to announce our first product release this year. Piwik PRO team is introducing new features and improvements to version 15.2 of the Analytics Suite. We’ve focused on multiple ways of enhancing user experience. Our customers will be able to use new dimensions, mark their favorite dashboards, custom reports and segments. It will also…
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Piwik PRO Analytics Suite 15.1. New attribution models and custom channel grouping
Our team is bringing analytics to the next level and we’re adding tools for analysis and modeling of conversion attribution to Piwik PRO with Version 15.1. We’re also introducing custom channel grouping and some other handy add-ons and improvements. The final release will take place on November 12th, 2020, and it covers only the Analytics…
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Piwik PRO Analytics Suite 15: Tracker debugger, new UI in Tag Manager and more
We’re glad to share the news that Piwik PRO is introducing version 15 of its Analytics Suite. We’ve only recently released Piwik PRO Analytics Suite 14 and now we’re adding more new and upgraded features and capabilities. Improvements include, among other things, the tracker debugger, public API and UI in the Tag Manager and an…
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Piwik PRO Analytics Suite 13.0 – Google Ads integration and improved user flow report
A new month, a new release of Piwik PRO Analytics Suite 13.0. We’re glad to announce that our enhanced product comes with Google Ads integration, an indispensable tool for marketers, an upgraded user flow report, and many other advancements. As of July 9th 2020, all our customers will be able to take advantage of all…
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Keep tabs on your reports, better group content with new Piwik PRO Analytics Suite 12.0
With the new release on March 31, 2020, we’re excited to share the juicy bits of the Piwik PRO 12.0 upgrade. We’ll walk you through changes both big and small. Some of them are in response to our clients’ requests, while others are the outcome of brainstorming sessions, tests and our diligent work to deliver…
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Piwik PRO signs an open letter advocating for a tighter ePrivacy Regulation
Piwik PRO, together with twelve other companies, has signed an open letter urging EU Member States to include strong privacy safeguards in the new Privacy and Electronic Communications Regulation (ePrivacy Regulation). The letter is an initiative of Articl8, an industry group of pro-privacy companies thriving in the face of fierce competition from businesses that harvest…
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