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Content tracking enables you to measure the performance of website and app content such as blog articles, pop-ups, banners, misc. page elements, etc.
You can track those along with the number of impressions and clicks and measure the click-through rates (CTR) of specific items. That allows for optimization of the overall performance.
More about content tracking on the Piwik PRO blog:
If you’re using Piwik PRO for privacy-friendly analytics, you’re already ahead in responsible data practices. But if you’re still relying on a basic consent manager, you could be missing opportunities to improve compliance, capture better data, and simplify your team’s workload. That’s where the combination of Piwik PRO and Cookie Information CMP comes in. This…
As digital privacy regulations tighten and performance expectations rise, organizations are rethinking how and where their analytics data is hosted. Data centers play a central role in this shift, providing the infrastructure that powers secure, compliant and high-performance analytics solutions across the globe. Piwik PRO makes it easy to align your data strategy with local…
