A custom dimension is an extra dimension you create to gather more data than you’d do with a default setup. It is an easy way to access advanced reports. Piwik PRO allows you to set up to 200 session dimensions, 200 event dimensions, and 20 product dimensions.

If that’s not enough for you, please contact our support team to extend that limit.

Custom dimension reports are displayed separately for each Dimension , and they are more informative than those given by a custom variable.


  • University website personalization: First-party data strategies for student recruitment and retention

    University websites receive millions of visits annually from diverse audiences – prospective students, admitted students weighing their options, current undergraduates, graduate students, parents, alumni, and faculty. Yet most institutions serve identical content to all these visitors, missing critical opportunities to engage each audience with relevant information.

  • Digital marketing in the energy sector: Key challenges and fixes

    Summary The European energy and utilities sector is changing quickly. Customers expect smooth digital experiences, personalized communication, and easy access to their data. At the same time, regulators continue to tighten privacy and security standards across the EU. For marketing teams, this creates a familiar dilemma – how to deliver relevant, data-driven experiences while staying…