A custom dimension is an extra dimension you create to gather more data than you’d do with a default setup. It is an easy way to access advanced reports. Piwik PRO allows you to set up to 200 session dimensions, 200 event dimensions, and 20 product dimensions.
If that’s not enough for you, please contact our support team to extend that limit.
Custom dimension reports are displayed separately for each Dimension , and they are more informative than those given by a custom variable.
Custom dimensions
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What is PII, non-PII, and personal data? [UPDATED]
Personally identifiable information (PII) and personal data are two classifications of data that often confuse organizations that collect, store and analyze such data. Both terms cover common ground, classifying information that could reveal an individual’s identity directly or indirectly. PII is used in the US, but no specific legal document defines it. The legal system…
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What is first-party data and how does it benefit your marketing strategy [Updated]
First-party data is information a company collects directly from its customers through owned channels like websites, apps, transactions, and customer interactions. Unlike third-party data purchased from external sources, first-party data comes straight from your audience, making it more accurate, privacy-compliant, and valuable for personalized marketing. According to Acquia’s 2024 CX Trends Report, 93% of marketers…
Other definitions
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